Obehi Remi-John Email & Phone Number

New York, Ny, Us

Slough, Berkshire, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Slough, Berkshire, Gb

Slough, Berkshire, Gb

Slough, Berkshire, Gb

Slough, Berkshire, Gb

Evanston, Il, Us

The Medill Integrated Marketing program teaches students to unearth key insights into their most valuable consumer. These insights are used to develop strategic ways to communicate with consumers at their relevant touch points. The final step in the process measures and evaluates outcomes by relating marketing actions to financial value creation for all concerned stakeholders.~Committees and Projects~Chair of the IMC Public Speaking Committee (IMC Oratoria)Description: Help improve students’ public speaking skills through practice and peer critique.• Plan and conduct weekly workshop meetings with around 10 or more participants.• Work with faculty and outside organizations to provide materials and feedback.Brand Analyst for the IMC Cause Marketing Initiative Description: To create marketing and brand strategies for non-profit organizationsEmerging Markets Research GroupDescription: The goal is to explore how IMC can or should be adapted to emerging markets; which principles are the most applicable, and which tools and techniques are the most effective in dynamic and rapidly changes economies. • Research emerging markets to discover ways in which the IMC process is applied in these regions.• Find solutions to problems specific to the region and present them in a research paper that could be considered for publication by the department.• Published paper in Journal of Integrated Marketing Communications

Tulsa, Ok, Us

Brand Management & Strategy:• Work with the digital marketing team to establish a digital marketing intelligence platform and practice based on the best practices and principles taught at Northwestern’s IMC program. • Develop branded digital marketing plans/outlinesMarketing Analysis:• Integrate and analyze audience data and leveraging those insights in PennWell’s operations and marketing activities.

Cincinnati, Ohio, Us

Brand Strategy:•Created Social Media Strategy for the Oral B power brush brand by identifying consumer engagement opportunities in the digital space.•Recommended digital media tactics to increase the awareness of the benefits of the Oral B power brush to a new segment of consumers.Marketing Analysis:•Conducted competitive analysis to identify the position and activities of Oral B’s key competitors in the digital space.•Mined market research to unearth consumer insights and locate possible digital touch points.

Company Description: Media Perspectives is the leading media consulting agency in Nigeria. They specialize in Media Strategy, Implementation, Coordination, Buying, Discount Negotiation, Competitive Ad-Index spend analyses and more. They are differentiated from their competition with their proprietary tools which they use to deliver returns on investments for their clients.Position responsibilities:• Develop media strategies for numerous brandsResearch competitive brands/products plans, actions and consumer behaviour• Analyze the defined audience or target marketSource market, regional and global insights/ideas for communications options• Identify Media Channel connections and make recommendations •Produce media budgets and plans, identifying mediums, timings, flighting, weights and cost estimates•Identifying and delivering unique and innovative plans to leverage brand strength •Research past brand or product strategies and results, competitive actions, consumer behaviour and changes to the marketplace •Understand and interprete research, market data and systems•Apply qualitative and quantitative research that is utilized in the creation of media campaigns and costing estimates for various brandsTRAININGS ATTENDED:- Fundamentals Of Marketing Communication.Association of Advertising Agencies Of Nigeria (AAAN), Lagos (2010).- Carat Digital Training Workshop, Lagos 2009Accounts worked on;Hennessy, ARM Pensions, Leadway Assurance, Nigerian Breweries Plc (Star Lager Beer, NB Corporate), Stallion Motors (Porsche, Honda, Hyundai, Skoda, Volkswagen, Audi) e.t.c.

•Managed events for various clients; prepared budget breakdown and estimates as well as provided vendor recommendations, quotation and research.•Consulted on various client projects; Created event theme and timeline, supervised and implemented execution of client events.

Company description: Silver Platter Events is a leading event management company specializing in the conceptualization, planning and execution of events. They are differentiated from their competitors by their creative execution of events.Position Responsibilities:• Organize and prepare social and corporate events.• Consult on event theme and timeline, prepare budget breakdown and estimates, • Provide vendor recommendations, quotation and research.• Provide on site direction and supervision of the event and event planning team.Clients: Unilever PLC, Diamond bank Nigeria, KPMG, Wedding and Birthday parties.

Msc, Integrated Marketing Communication

Bsc, Computer Engineering