Laurel O'Brien Email & Phone Number

Remote

Manage company websiteDevelop and format newsletter contentCoordinate digital graphic asset needs with designerWork closely with communications firm on social media strategyOrganize and manage local events, webinars

San Francisco, California

San Francisco Bay Area

Balanced a variety of competing client needs for projects ranging from water, transportation, construction and urban development to much more.Managed social media accounts for clients, strategized and drove campaigns that led to significant increases in engagement and follower growth.Collaborated closely with graphic design team on digital asset creation.Copywriting for blogs, newsletters and other creative content development.Generated and presented reports on various KPIs for clients as well as internally.Event planning, organizing, canvassing.Served as voice talent for a number of client video projects.Assisted internal marketing team.

San Francisco, California

San Francisco Bay Area

Pleasanton, Ca

AEye develops advanced vision hardware, software and algorithms that act as the eyes and visual cortex of autonomous vehicles.

San Francisco Bay Area

Managed extremely active calendars, completed expense reports, drafted and handled confidential correspondence.Arranged complex and detailed travel plans, itineraries, and agendas for other staff and candidates in addition to direct supervisors.Served as trusted liaison between of west and east coast executives and board members.Co-managed office with fellow EA: together we kept office supply well-stocked, inventory in check, oversaw a smooth moving process to new Burlingame HQ, as well as key planning logistics for HQ opening reception.Company description:With a vision to deliver clean, quiet transportation for all, Proterra makes zero-emission, battery-electric buses that help fleet operators eliminates fossil fuel dependency and reduce costs.

San Francisco Bay Area

Oakland, Ca

Thanks to my unique role organizing campus sustainability initiatives for CSU East Bay (see position description below), I was selected for this internship to serve as a liaison between the company and university.As Waste Management of Northern California (WMNC)'s first Communications Intern, I gained valuable insight into what it takes to succeed as a sustainability-oriented Media and Public Relations professional through a variety of assignments, including:-Crafting a communication strategy to increase turnout for annual Earth Day event-Drafting media advisories, press releases and flyers for both Waste Management and CSUEB events-Serving as media spokesperson for local news story on sustainable campus move-out effort, produced as a result of my pitch-Seeking out unprecedented opportunities to strengthen partnership between company and university

Hayward, Ca

-Served on Board of Directors, actively participated in event-planning and budget decisions affecting student body-Chaired Environmental Affairs committee, comprised of five other personally-selected student members; ran meetings where we strategized solutions for pertinent environmental issues on campus-Co-chaired university's first ever Earth Week, planning activities ranging from film screening, recycled art contest, bike-powered musical entertainment, clothing swap, and speeches by University President and Hayward City Councilman-Served as bilingual spokesperson for Earth Week events and campus sustainability initiatives for "Gente Latina", a Spanish-speaking program produced through Pioneer WebTV-Forged new relationships for University with external companies and non-profit organizations-Championed purchase of over 1,000 CSUEB-customized reusable bags as part of a campus outreach effort on Alameda County bag ban-Served on sustainability committee for the Provost's Programmatic Excellence and Innovation in Learning (PEIL) grant, helping spearhead CSUEB's first ever student sustainability internship program

Hayward, Ca

Assisted the Credential Student Service Center Director to develop a social media strategy and program to promote the Unit's credential programs, increasing the programs' visibility and building a productive foundational position of affinity, choice, and support among key constituencies.

San Francisco, Ca

Answered phone/e-mail estimate requests, pursued leads, scheduled moves, managed calendar; maintained public image through Yelp and Facebook. Some basic bookkeeping, data entry, filing.

San Francisco, Ca

Updated contact lists, drafted and edited press releases for annual fall convergence event, assisted convergence director in the organization of convergence and other sustainability events.

San Francisco, Ca

Assisted in the spearheading of campus composting program, strategized student outreach efforts.

San Francisco Bay Area

Recruited members and fundraised door-to-door in communities throughout the Bay Area, observed and trained new canvassers, prepared and delivered briefings. Collected and counted funds for each crew member, compiled and calculated crew statistics for Office Daily Summary.