As the Director of Sales and Marketing at Quadra, a premier staging and furniture rental company, I oversee all marketing efforts to drive growth and enhance brand presence. My role includes developing comprehensive marketing strategies, building strong client relationships, and optimizing sales processes to deliver exceptional results. With a proven track record in achieving ambitious sales and marketing targets and leading high-performing teams, I am passionate about creating impactful marketing initiatives that propel business success. • Spearheading the rebranding initiative to create Rhome by Quadra, while refocusing Quadra’s brand on the absolute luxury market with bespoke staging through ephemeral design. • Launching and managing Rhome by Quadra, a new brand focused on furniture rental for corporate housing, insurance, relocation, and individual clients, utilizing innovative technology to streamline and optimize the rental process. • Overseeing multiple brand verticals, including Quadra and Rhome by Quadra, ensuring cohesive strategies across all marketing and sales efforts. • Establishing a more affordable staging service under the Rhome umbrella, combining 20 years of experience with top interior designers, technology, improved logistics, and a streamlined staging process to offer high-quality, cost-effective staging solutions. • Developing and building new websites for all brand verticals, enhancing online presence and customer engagement. • Creating and executing marketing campaigns focused on growth across all verticals, including Social Media, Email marketing, SEO, SEM, branding, brochures, presentations, and other collateral. • Managing all marketing efforts to enhance brand presence and drive growth. • Collaborating closely with the executive team to develop new sales strategies and build sales teams for each vertical.

A critical aspect of the position at SAJ involved introducing a new brand tailored specifically for the US market, named Eletopia. Working closely with headquarters in China, we prepared the brand for its introduction to the US market through digital marketing and trade shows. This endeavor required meticulous planning, market research, and a deep understanding of the unique preferences and needs of American consumers in the smart energy sector. By leveraging innovative marketing strategies and effective communication channels, we worked on establishing Eletopia within the competitive landscape of the US energy storage market, contributing to SAJ's ongoing efforts to expand its global presence.

As the Marketing Director at SAJ, a global manufacturer of smart energy storage solutions operating across 80+ countries, I spearheaded the marketing side of their expansion into the North American market, collaborating closely with our headquarters in China. Responsible for crafting and implementing comprehensive marketing strategies, I oversaw all facets of marketing execution for the US and North American regions. From enhancing digital presence across websites and social channels to driving demand generation and lead acquisition. Notably, I built a robust network of thousands of contacts within the solar installer community from the ground up, while also orchestrating impactful design initiatives and maximizing our presence at key industry trade shows.

Founded and built an international marketing agency based in New York, Oslo and London from the ground up, establishing goals and strategies to carve out a niche in the field. Built a team of more than 40 employees, all working remotely and globally except for 7, establishing a cohesive and high-performing team culture that drove results. Managed a wide variety of clients ranging from start-ups to multi-billion-dollar companies, charities to publicly traded companies. - Worked with clients from a a wide range of industries. Ranging from medical, biotech, fintech, retail, VC backed tech startups, retail, consumer goods and real estate. - Extensive experience with all aspects for traditional and digital marketing, including development of new technology for social media marketing. Branding, marketing strategy, graphic design, TV commercials, print, SEO, Social Media, Email marketing, websites, CGI/3d renderings, VR / AR, presentation technology and analytics.- Developed advanced presentation technology for new developments sales and marketing and pioneered virtual reality in real estate sales and marketing.- Delivered strong results for Real Estate developers around the world developing holistic marketing campaigns for both residential and commercial real estate.

Led the marketing team and actively participated in every aspect of the company's marketing efforts. Personally handled all branding and design work, played a hands-on leadership role in digital marketing, marketing automation, and social media, while also coaching and managing the marketing team. Implemented marketing tools for both traditional and digital marketing. Initially, I held a combined role as Chief Technology Officer for the first 18 months.Managed a team of up to 18 developers, UX and UI designers, assigned duties, monitored performance, and provided hands-on coaching when necessary. Developed the core technology crucial to achieving the company’s goals. Managed multi-million-dollar budgets, meticulously tracked spending, and invested in high ROI projects exclusively. Conducted in-depth market and competitor research to identify growth opportunities and adapted operations as needed. Devised and executed a clear strategy to attain company goals. Spearheaded the research and development of new marketing technologies and fostered strong relationships with investors to secure essential funding. Maintained compliance with all external regulatory and legal requirements.• Grew company revenues from $100,000 to $12.3 million over 4 years.• Possess hands-on experience with a wide range of Martech platforms, including their implementation in our proprietary software.• Crafted the business and marketing/communication strategy for all three of the company's subsidiaries.• Successfully raised millions in investments across multiple funding rounds through effective presentations and proactive networking with investors.• Secured millions in R&D grants from the Norwegian government and the EU.

Led a complex restructure and cost-cutting process to better align the company towards its goals. Created and executed a completely new business strategy for both the technology and the real estate part of the company's business to generate new revenue and push the company forward. Managed investor relations, connecting with different partners to share updates and secure new investments and partnerships. Guided the business through several complicated legal processes.

Created unique branding, designs, and concepts for three different real estate brokerages, all owned by the same company. Developed and implemented effective marketing and communication strategies that raised awareness of the companies and drove new customers. Spearheaded advertising and sales initiatives, executing short- and long-term approaches to increase revenue and brand awareness. Establishing the in-house marketing team and the structure of the marketing department while also mentoring numerous young staff members.

The Laureus Sport for Good Foundation's goal is to help young people overcome the limitations imposed by challenging social issues including poverty, homelessness, war, violence, drug abuse, discrimination and AIDS. To do this Laureus supports and assists a worldwide programme of sports related community projects that have been working to educate children, protect the vulnerable from illness and even bring people from divided communities together in friendship for over ten years.This mission was inspired by the words of Laureus Patron, Nelson Mandela. At the very first Laureus World Sports Awards in Monaco 2000, he said: "Sport has the power to change the world. It has the power to inspire. It has the power to unite people in a way that little else does. It speaks to youth in a language they understand. Sport can create hope where once there was only despair.”

Consulting within establishing a real estate agency, and short term rentals. Managing more then 70 apartments for short term rentals.Marketing, Branding, Strategy, Business Development.

CEO and Founder of Boa Eiendomsmegling. Awarded "Gullmegleren" - best Real Estate Company in Norway within marketing/branding/presentation five times. Best Marketing, Best Real Estate Presentation and Best Advertising of a Real Estate Property.Completed more then 600 sales.

Managing franchise brand, marketing, and employees. Working on new developments and sale of residential real estate.

Partner and Marketing Manager. Working on new developments and Residential sales.

Patrol Commandor. Intelligence Battalion & BSK.Second Lieutenant