Odile Weber Email & Phone Number

Berlin, Deutschland

Our heart beats for 360-degree event marketing, which we harmonize with intelligent storytelling and branded content formats in digital, print and TV. We combine this with customized agenda-setting, community-building and high-reach communication via our media brands:BILD, WELT, Business Insider, Gründerszene, Politico Musikexpress und Rolling Stone. With conferences, health-summits, round-table talks, concerts and unique b2b and b2c experiences, we offer our partners access to our Axel… Show more Our heart beats for 360-degree event marketing, which we harmonize with intelligent storytelling and branded content formats in digital, print and TV. We combine this with customized agenda-setting, community-building and high-reach communication via our media brands:BILD, WELT, Business Insider, Gründerszene, Politico Musikexpress und Rolling Stone. With conferences, health-summits, round-table talks, concerts and unique b2b and b2c experiences, we offer our partners access to our Axel Springer ecosystem and the their desired target groups. Show less

Berlin, Deutschland

Berlin, Deutschland

As part of the Creative Concepts & Strategy team at Media Impact, responsible for the cross-media marketing of WELT, Live Experience, ICON and the Funke TZ titles.

Berlin Und Umgebung, Deutschland

Berlin

Many years of experience in the conception and implementation of customer campaigns and marketing concepts / conception and further development of new content marketing products for the media brands of Axel Springer, such as BILD, WELT and many more / key account in digital campaign management for customers and agencies

Berlin Und Umgebung, Deutschland

https://www.welt.de/brandstation/article156755225/Was-ist-Sponsored-Advertising.html

Darmstadt Und Umgebung, Deutschland

Operational management of the online men's magazine WANTED.de and desired.de (special interest portals of t-online.de) / creation of innovative and successful marketing concepts / monitoring of the market-relevant positioning and further development of the digital offerings with regard to the success factors of sales and reach in dialogue with the marketer Interactive Media. Creation of customer-specific offer presentations and product concepts to achieve monetary and non-monetary goals (incl… Show more Operational management of the online men's magazine WANTED.de and desired.de (special interest portals of t-online.de) / creation of innovative and successful marketing concepts / monitoring of the market-relevant positioning and further development of the digital offerings with regard to the success factors of sales and reach in dialogue with the marketer Interactive Media. Creation of customer-specific offer presentations and product concepts to achieve monetary and non-monetary goals (incl. concept work, layout visualisation and price calculations).Campaign management for advertorials and native multiscreen campaigns, as well as thesupport for ongoing co-operations and partner integrations.Project management and advertising client support for the realisation of "visual storytelling", native advertising formats of t-online.de.Project management as part of a redesign and the creation of a MEW for WANTED.DE(development of the decision template and the product concept, collaboration with the design team anddesign team and UE experts, requirements management, testing).Development of meaningful key performance indicators (KPIs), reporting and analyses ofmarketing development (ATInternet), affinities (AGOF), e-commerce turnover, SEO andand so-media developments on a weekly basis.Market, customer and competition monitoring in high-end luxury and lifestyle environments.B2B marketing: realization of sweepstake campaigns via all common channels. Show less

Darmstadt Und Umgebung, Deutschland