Manage team of 60 subordinates

Manage team of 12 subordinates

1. Product management: strategy, roadmaps, analytics, requirements and spec for products and features, pricing, launches coordination, performance evaluation, close cooperation with marketing, design and engineering teams. 2. Growth & Monetization: analytics, segmentation, onboarding, engagement, cross and up-selling, retention strategies, campaigns development and implementation using internal channels: mobile app, SMS, shops, calls center for both outbound and inbound marketing. 3. Research: designing and conducting studies for both qualitative and quantitative research to drive product decisions, manage ongoing brand and user benchmark research including NPS, CSI etc.4. Marketing automation: campaign management, in-app recommendation system, recommendations system for upsell and cross-sale for retail chain and call center, data marts. In charge of roadmaps and strategy, requirements defining from business, control of implementations and development, close corporation with IT teams. Manage team of 8 subordinates

1. Marketing and brand strategy2. Advertising strategy and marketing plans development, close corporation with leading ad and media agencies3. Marketing analysis and researches4. Digital & email marketing5. Content marketing

1. Marketing analysis and researches2. Advertising strategy development & implementation3. Development of marketing plans, creative briefs, etc4. Digital and content marketing