In 2019, I helped Heinrich Strößenreuther found the German climate protection NGO German Zero. Since then, I have been a member of the board of trustees.

Filmmaker. Story Producer & Director. Writer.Current projects:"vollehalle": a political entertainment show about transforming our societies in the age of climate change (event format)"Pioneers" (working title): a feature length documentary about a Wellbeing Economy world.

Research, Measurement and Analysis of Word-of-Mouth Marketing campaigns, for major multinational packaged goods companies, such as Wrigley, Henkel, P&G or GSK.

Running the local Italian business of trnd, building the team from 9 to 15 people, growing the business from less than one million in 2012 to over two million EUR in revenue in 2015.

trndnxt GmbH is trnd's specialised subsidiary focused entirely on servicing P&G. I led the P&G business at trnd from 2008 until February 2016, building it from our first Word-of-Mouth Marketing campaign in 2008 in Germany to over 100 Collaborative Marketing campaigns across 16 European markets in 2015.

Worked on my Doctorate in WOM Marketing, as consultant and as conference speaker

Worked at Grey Worldwide in Düsseldorf, Germany, and Dorland, Berlin (both part of Grey Global Group), as Assistant Account Executive, Account Executive, and Account Director.