Jeff K. Email & Phone Number

Passionate in connecting the dots that makes a brand relevant and resonate to its audience using both uptrend and traditional channels, strategically to build genuine communities!

Listed skills include Mobile Devices, Mobile Applications, Online Gaming, Social Media, and 18 others.

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  Head, Social Media & Community

  Yoodo

  Nov 2017 - Present - Kuala Lumpur, Malaysia

  • Oversee Social Media, Community and Entertainment Segment Strategy for the brand.• Ensuring all our objectives are met including individual channel growth, expansion into targeted lifestyle segments, relevant on-trend content focus and conversion.• Building a high-performing team that works seamlessly integrating agencies and multiple stakeholders to deliver results and react immediately to moving social trends.• Out-of-the-box thinking to solve problems creatively both on strategic and human resource• Built a successful Community framework from the ground up and established it as a prime pillar for brand growth, extending the customer care model to be peer-to-peer. The success of our Community is used as a benchmark by our platform provider (Zendesk) for their use cases.• Award-winning influencer strategy approach to maximize reach and objective.• Events, national ‘tours’ with a focus on engagement and brand activation in the local music and arts industry.