Jeff K. Email & Phone Number

Kuala Lumpur, My

Kuala Lumpur, Malaysia

• Oversee Social Media, Community and Entertainment Segment Strategy for the brand.• Ensuring all our objectives are met including individual channel growth, expansion into targeted lifestyle segments, relevant on-trend content focus and conversion.• Building a high-performing team that works seamlessly integrating agencies and multiple stakeholders to deliver results and react immediately to moving social trends.• Out-of-the-box thinking to solve problems creatively both on strategic and human resource• Built a successful Community framework from the ground up and established it as a prime pillar for brand growth, extending the customer care model to be peer-to-peer. The success of our Community is used as a benchmark by our platform provider (Zendesk) for their use cases.• Award-winning influencer strategy approach to maximize reach and objective.• Events, national ‘tours’ with a focus on engagement and brand activation in the local music and arts industry.