Offort Stephen Email & Phone Number

Abuja, Federal Capital Territory, Nigeria

* Listen” to the trends of the market and direct the market research efforts of the company* Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands* Define marketing strategies to support the company’s overall strategies and objectives* Develop a feasible marketing plan for the department and oversee its day-to-day implementation* Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”* Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)* Build a highly efficient team of marketing professionals* Create a solid network of strategic partnerships

Lagos, Lagos State, Nigeria

Key Responsibilities:Develop and implement comprehensive brand strategies and marketing plans to achieve business objectives and enhance brand equity.Define and communicate the company's brand identity, positioning, and messaging to ensure consistency across all marketing materials and communications.Oversee the creation of compelling and relevant content for various marketing channels, including digital, social media, print, and events, to effectively communicate the brand's value proposition and drive customer engagement.Collaborate with the marketing, sales, and product development teams to integrate brand messaging and initiatives into all aspects of the customer journey, from awareness to loyalty.Conduct market research and analysis to identify consumer insights, market trends, and competitive landscapes, and use findings to inform brand strategies and campaigns.Manage brand partnerships, sponsorships, and collaborations to expand brand reach and visibility.Monitor and measure the effectiveness of brand initiatives and campaigns, analyze performance metrics, and provide insights and recommendations for optimization.Serve as the brand ambassador, both internally and externally, by fostering brand awareness, advocacy, and alignment among employees, partners, and stakeholders.Stay updated on industry trends, emerging technologies, and best practices in brand management, and implement innovative strategies to keep the brand relevant and competitive.Lead and mentor a team of marketing professionals, providing guidance, support, and development opportunities to foster a high-performing and collaborative work environment.

Talent Scouting: A&R professionals actively search for new and promising musical talent. This involves attending live performances, listening to demos, and staying informed about emerging trends.Artist Development: Once talent is discovered, A&R professionals work closely with artists to help develop their musical style, image, and overall career strategy. This can involve providing feedback on songs, arranging collaborations, and assisting with the recording process.Contract Negotiation: A&R professionals are involved in negotiating and finalizing recording contracts between the artist and the record label. This includes discussing terms such as royalties, advances, and other contractual obligations.Project Coordination: A&R representatives coordinate the various aspects of an artist's project, ensuring that everything from recording sessions to promotional activities aligns with the artist's vision and the label's goals.Collaboration with Producers: A&R professionals often work closely with producers to ensure that the sound and production of an artist's work align with the market and the artist's artistic goals.Market Research: A&R teams need to stay informed about current music trends, audience preferences, and market dynamics to make informed decisions about signing and developing artists.Budget Management: A&R professionals may be involved in managing the budget for an artist's project, ensuring that resources are allocated appropriately to maximize the artist's potential success.Promotion and Marketing: A&R representatives collaborate with the marketing and promotional teams to create effective strategies for introducing an artist to the public and promoting their work.

Port-Harcourt, Rivers State, Nigeria

Cotonou, Littoral, Benin