*Develop and execute sales & marketing strategies to the agency clients*To develop sales oriented publicity campaigns in 360° perspective by leading the creative team*Develop non-traditional revenue sources / alternative sales channels of the agency clients *Prospect for potential new clients and turn this into increased business.*Identify potential clients, and the decision makers within the client organization.*Research and build relationships with new clients.*Train, manage, and motivate all agency personnel *Arrange and participate in internal and external client briefs *Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.*Present to and consult with mid and senior level management on business trends with a view to developing new services, products, and distribution channels.*Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales for agency clients.*Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiation to the agency clients*Handling budgets, managing campaign costs.

*To managing corporate accounts within the Sales & Marketing department in charge of local and international commercial accounts, associations and official offices for individual and group bookings. Responsible for managing assigned group of companies and following up to materialize the budgeted revenues of corporate segment through existing clientele and key prospects

*Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.*Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.*Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.