James Hsu, Uxmc

James Hsu, Uxmc Email and Phone Number

Design Leader, Entrepreneur, and Friend ✨🌮✨ @ Crunchyroll
James Hsu, Uxmc's Location
Los Angeles, California, United States, United States
James Hsu, Uxmc's Contact Details
About James Hsu, Uxmc

I'm a product design leader in Los Angeles. I'm interested in the overlap between design, community, the greater good, and self-improvement. I'm one of 1,000 worldwide to have earned an NN/g UX Master Certification, and my work focuses on product, growth, and visual design.In my past roles, I've helped build and launch products at Disney, Live Nation, FabFitFun, and various startups in technology, entertainment, and advertising. I currently lead the Product Design team at Sony under Crunchyroll, where we focus on delivering high-quality user experiences to anime fans worldwide. I graduated with a BFA from Cal Poly Pomona, and I spend an alarmingly large amount of time thinking about design solutions, how to survive a zombie apocalypse, and whether those two worlds will ever overlap.

James Hsu, Uxmc's Current Company Details
Crunchyroll

Crunchyroll

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Design Leader, Entrepreneur, and Friend ✨🌮✨
James Hsu, Uxmc Work Experience Details
  • Crunchyroll
    Director Of Product Design
    Crunchyroll Aug 2022 - Present
    Culver City, Ca, Us
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  • Fabfitfun
    Director, Product Design & Ux
    Fabfitfun Dec 2019 - Aug 2022
    Los Angeles, California, Us
    I lead a team of 20+ focused on initiatives for e-commerce, growth, retention, and satisfaction to make our products easier to buy, understand, and meet user needs so that we increase engagement, conversion, and reduce churn.Simplified core experiences resulted in 50% improved comprehension, 9% higher conversion for our main program, and a 50% reduction in call volume.Established a universal design system, allowing for increased engineering efficiency, more consistent experiences, and increased user comprehension.Currently mentoring 10+ product designers within FabFitFun and Mentorcruise.com.Guided the career development and promotion of two product designers on my team.
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  • Fabfitfun
    Principal Product Designer
    Fabfitfun Apr 2018 - Dec 2019
    Los Angeles, California, Us
    Led and project managed design efforts across product and UX departments, standardizing workflows, protocols, and best practices.Gamified our email mailing list system resulting in increased conversion rates by 6% and email registration rates by 96%.Redesigned legacy features on new software platforms working with software engineers, data analysts, and product managers.Led and collaborated on research efforts and data analysis both quantitative and qualitative for user behaviors, sentiment, usability, and international expansion.
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  • Aiga Los Angeles
    Member Of The Board Of Advisors
    Aiga Los Angeles Jun 2020 - Jun 2021
    Los Angeles, Ca, Us
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  • Pxl Agency
    Art Director, Lead Ux/Ui Designer
    Pxl Agency Sep 2017 - Mar 2018
    Los Angeles, Ca, Us
    Designed and art-directed UX, web design, and email marketing projects for various movie studio clients including Fox Studios, Global Road, Paramount, and Universal.Led a team of 10+ to define user flows for complex marketing social media campaignsStandardized information architecture for client repository leading to increased file keeping and efficiency and reduced errors and confusion amongst all design projects.Quality-controlled design output for clients. Oversaw and mentored jr. designers.
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  • Tongal
    Head Of Design & Ux
    Tongal Oct 2016 - Jul 2017
    Los Angeles, Ca, Us
    Led digital, OOH, and traditional marketing design efforts for various clientsPerformed usability research on internal tools to help guide our development efforts to improve the efficiency of video production workflows.Designed and worked with engineers to deliver useful features for video project delivery.Managed and oversaw a remote team across multiple offices, based in Chicago, New York, and Los Angeles.
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  • Aiga Los Angeles
    Studio Tour Series Event Chair
    Aiga Los Angeles Feb 2015 - Jan 2017
    Los Angeles, Ca, Us
    Sought out dope studios and asked them to open their doors. Closed the deal and made sweet, unfiltered, magical studio tours happen for our AIGA chapter members.
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  • The Walt Disney Studios
    Art Director, Sr. Visual Designer
    The Walt Disney Studios Oct 2015 - Apr 2016
    Burbank, Ca, Us
    Spearheaded and led UI design for Disney’s first VR movie app: Disney Movies VR.Pioneered UX research to define usability and best practices for VR space.Proposed and gained alignment with multiple stakeholders on our overall design aesthetic, interaction design, and product fidelity on VR interface concepts
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  • Live Nation
    Art Director
    Live Nation Dec 2013 - Apr 2015
    Beverly Hills, California, Us
    Orchestrated and designed new product innovations for web and mobile products.Launched and delivered content web products: One Nation, Mega Country, and Destination Festival leading to increased levels of traffic and engagement of 18.7M+ visitors.Designed new feature concepts using prototyping, wireframing, and visual design for executive-level presentation and alignment.Partnered with executive stakeholders to define requirements, ideate solutions, and communicate alignment between usability and business objects to solicit C-level endorsement.
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  • Sleepy Giant
    Art Director
    Sleepy Giant Jun 2013 - Oct 2013
    Led visual, UI, and web design projects for gaming clients including Disney, Fox, Ubisoft, and The Pokémon Co.
  • Sleepy Giant
    Sr. Graphic Designer
    Sleepy Giant Mar 2012 - Jun 2013
    Led the design effort for various game franchise web projects including Ubisoft’s Mighty Quest for Epic Loot. Key design responsibilities included wireframing, prototyping, and producing high fidelity visuals for web experiences. Clients included: Disney, FOX, Ubisoft, and The Pokemon Company.
  • Onescreen
    Sr. Graphic Designer
    Onescreen Jun 2009 - Mar 2012
    Irvine, Us
    Designed product demonstrations and presentation materials for product integrations for new business initiatives.
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  • California State Polytechnic University-Pomona
    Graphic Designer, Graphic Communications Services
    California State Polytechnic University-Pomona Oct 2007 - Jun 2009
    Pomona, Ca, Us
    Worked in Desktop PublishingDesigned various printed materials including brochures, flyers, posters, and promotional pieces.Facilitated client revisions, and preparation of design files for pre-press production.
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James Hsu, Uxmc Education Details

  • Chief Design Officer School
    Chief Design Officer School
  • California State Polytechnic University-Pomona
    California State Polytechnic University-Pomona
    Graphic Design

Frequently Asked Questions about James Hsu, Uxmc

What company does James Hsu, Uxmc work for?

James Hsu, Uxmc works for Crunchyroll

What is James Hsu, Uxmc's role at the current company?

James Hsu, Uxmc's current role is Design Leader, Entrepreneur, and Friend ✨🌮✨.

What is James Hsu, Uxmc's email address?

James Hsu, Uxmc's email address is ja****@****ion.com

What is James Hsu, Uxmc's direct phone number?

James Hsu, Uxmc's direct phone number is +171460*****

What schools did James Hsu, Uxmc attend?

James Hsu, Uxmc attended Chief Design Officer School, California State Polytechnic University-Pomona.

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