Web Producer & Writer
Administer day-to-day operation of online edition of the Sarasota Herald-Tribune. Plan, develop and launch web content, including writing copy and editing images, videos and text, and building web pages and apps. Edit and publish daily news, special reports and investigative series. Organize and analyze data sets to develop stories and series.• Boosted daily web traffic by 20+ percent through strategic initiative to identify and target core audiences• Developed landing pages for award-winning web stories, including a Pulitzer Prize-winning series on Florida’s property insurance risk and a Pulitzer-nominated series on fraudulent property-flipping practices• Led roll-out of new blogging platform across Herald-Tribune digital products, including implementation, staff training and continued enhancements to and maintenance of 50 blogs