I am a Global E-commerce & Omnichannel executive with over 17+ years of experience in fashion, beauty, and jewelry companies. Throughout my career, I have held key positions at reputable companies such as L'Oréal, Pandora, and Global Fashion Group in Eastern Europe, LATAM, and Pacific, where I have successfully driven transformative change, developed strategic partnerships, and achieved exceptional results. My approach is rooted in a deep understanding of Consumer Behavior, Marketing & Digital trends, Business Operations, and Finance, as well as strong expertise in the interplay between online and offline Retail dynamics. This has enabled me to drive substantial revenue growth and customer satisfaction while keeping a healthy P&L. I practice a collaborative leadership style, leveraging the strengths and insights of each team member to drive continuous improvement and achieve superior outcomesSpecialties: • Online Sales Growth • E-Commerce & Omnichannel Business Operations• Digital Strategy and Digital Marketing (SEO, SEM, Affiliate, Paid Social, Display, Email) • Digital Transformation and Innovation• P&L ownership• Merchandising &Product Lifecycle Management• Consumer and User Experience, Personalization, CRM• Consumer Behavior & Consumer Psychology• Building and leading teams, excellent people management skills
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Co-CreatorPawgress NutritionLos Angeles, Ca, Us -
Director Of GrowthAccel Club Aug 2024 - PresentAmsterdam, NlWorking with top professionals to grow sales and launch new brands on Amazon -
Executive ConsultantOksanatsvigun.Com Dec 2023 - PresentI assist companies in boosting their online sales across both their direct-to-consumer (DTC) websites and various marketplaces. My expertise lies in enhancing eCommerce sales and profitability, optimizing eCommerce business operations and merchandising, and fostering enduring customer relationships using consumer psychology principles.
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Ecommerce & Crm Director Latin America & Asia PacificPandora Sep 2023 - Nov 2023Copenhagen, DkDriving e-commerce and digital growth in Latin American countries & Asia Pacific region -
E-Commerce & Crm Director LatamPandora May 2022 - Sep 2023Copenhagen, DkIn this role I was responsible for all online sales of the brand including own websites and marketplaces, all e-commerce operations including Click & Colect and Pick up from the store, CX &UX, full P&L ownership and profitability, CRM and digital marketing (SEO, SEM, Paid Social, retargeting, affiliates), digital strategy, 3d party digital and marketing agencies, digital and e-commerce analytics.In oversaw 7 websites across LATAM and 6 marketplace channels. I launched e-commerce in Colombia, Peru and Panama and grew business at record pace of 75% YoY. In September 2023 I took over Asia Pacific e-commerce: Japan & Singapore.
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Ceo Lamoda UkraineLamoda Group Jul 2018 - Dec 2021Москва, Moscow, RuI managed +50 mln USD Ecommerce and marketplace business and supervised customer care operations for 1.5 billion USD fashion online venture. During my tenure, I expanded sales 5-fold by introducing new product categories and launching over 500 brands. Simultaneously, I improved company’s EBITDA by 7-fold. -
Operations Director At Lamoda UkraineLamoda Group Jan 2016 - Jul 2018Москва, Moscow, RuResponsible for the company’s e-commerce operations including on time delivery, returns, refunds, stock health, budget and costs, marketplace partners operations management and services, maximizing customer experience through new services implementation, and improvements driving.
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Supply Chain ManagerL'Oreal Ukraine Jul 2013 - Jan 2016Paris, FrResponsible for Supply Chain, Demand and Business Planning, Physical Distribution, Customer Care, Merchandising for B2B and DTC. Developed production plans for 10 factories. Worked as the internal consultant for L’Oréal Romania, where I helped to set up the procurement and demand planning process. -
Physical Distribution ManagerL'Oreal Ukraine Jan 2010 - Jul 2013Paris, FrResponsible for physical distribution budget, inbound and outbound operations in the company, 3PL management, inventory management, transport, co-packing, traceability, sustainability, contracts/tariffs/terms negotiations with partners
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Supply And Demand Planning ManagerL'Oreal Ukraine Jan 2009 - Jan 2010Paris, FrResponsible for Supply, Business and Demand Planning, Merchandising and Inventory Management
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Supply PlannerL'Oreal Ukraine Aug 2007 - Jan 2009Paris, Fr
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Business AnalystMhp Se Aug 2005 - Aug 2007Kiev, Kiev, OoResponsible for creating a detailed business analysis, outlining problems, opportunities and solutions for a business. Budgeting and Forecasting
Oksana Tsvigun Skills
Oksana Tsvigun Education Details
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Harvard University -
Kyiv National Economics UniversityProject Management And Consulting
Frequently Asked Questions about Oksana Tsvigun
What company does Oksana Tsvigun work for?
Oksana Tsvigun works for Pawgress Nutrition
What is Oksana Tsvigun's role at the current company?
Oksana Tsvigun's current role is Co-Creator.
What schools did Oksana Tsvigun attend?
Oksana Tsvigun attended Harvard University, Kyiv National Economics University.
What skills is Oksana Tsvigun known for?
Oksana Tsvigun has skills like Supply Chain, Forecasting, Logistics, Fmcg, Management, Negotiation, Procurement, Demand Planning, Supply Chain Management, Warehousing, Budgets, Warehouse Management.
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