We now have a growing, graying population of older adults who need to be better informed about healthcare options so they can be proactive consumers. Priscilla offers 15 years of experience navigating older adults through various healthcare systems and payment options. Exceptional understanding in a wide range of community based resources options. Tremendous marketing and fund raising skills. Available for consultation, teaching and training for service providers. Misguided older adults is a preventable problem. We will provide options and avoid confusing facts and misguided information regarding healthcare services. Education is provided regarding how to support and market to older adults as they navigate a complexity of home and community based service options as it relates to healthcare. We will empower service providers to help older adults make value based healthcare facility and service decisions. We have workshops that explore person-centered care in healthcare facilities. We explore alternatives for older adults after a recent hospital or rehabilitation stay. Priscilla is available for group and corporate consultation, education and trainning. CEUs will be provided for nurses and administrators. Very eager to duplicate my skills in others in a regional role.

Currently completing inspirational writings and seeking a publisher.Completing clinical requirements for a licensed clinical social worker. Currently licensed in Ohio, Minnesota and eligible for licensure in Pennsylvania.. Interested in sharing best practice for marketing long-term care and assisted living facilities. My 21st century approach guarantees 100% success rate.

Current position will end effective 1/22/18 wish me well!

Expert in marketing and branding skilled nursing facilities,long term care facilities and assisted living communities.Proven Care Management skills.Excellent relationship with hospital discharge planners, retirement communities and area physicians.Exudes confidence and self awareness.Engages personal style with strong interpersonal insight.Priceless hands-on training for over a two year period by a pharmaceutical salesman turned LNHA.Always maintaining a high level of community involvement capitalizing on human needs as a product in business development.

Developed patient service recovery survey instrument. Coordinated fund raising events that netted $15,000 a year. Provided supervision for social work interns through Augsburg College. Developed marketing flyers/brochures. Served on the Aging Services of Minnesota Culture Change Steering Committee from 2008 -2010. Supervised social services on the transitional care unit.

Director of Admission and MarketingExcelled in obtaining vital community contracts to promote census growth among long term care facilities with Atrium Living Centers. Act as a resource to Administrators and directors of Sales and Marketing within Atrium facilities. Identified customer needs and the development of strategies to meet those needs to prevent delays in the admission process. Expanded referral sources by 400%.Excelled in action oriented advocacy. Acted as authorized representative for over 350 seniors who needed Medicaid. Made over 250 home visits to obtain documents for potential admissions.

Participated in the development and implementation of strategic planning for skilled nursing facilities, retirement communities,senior housing and assisted living communities .Identifying,evaluating,developing and pursuing partnerships, specific funding opportunities and potential business models for new program initiatives. Identifying and maintaining information on public and private sources of funding that target exisiting programs and potential areas of growth. Developed and maintained relationships with all existing and potential funding sources and partners which include staying abreast of funding priorities, opportunites, requirements, high levels of integrity and enthusiasm. Delivering effective sales presentations and training; one on one and to influential groups. Communicating complex subjects in understanable, relevant, solution-focused language. Effectively managing time, territory and multiple priorities. Reviewing successful and unsuccessful program development efforts to refine and implement approach and strategy for growth and development. Ability to manage both at the strategic and operational levels. Demonstrated success in development and implementation of marketing and commercial strategies that have consistently delivered planned objectives. Exercising responsible stewardship of agency resources at all times by carefully monitoring spending patterns, minimizing financial exposure. Five years of experience as a care manager. Exceptional leadership skills; ability to collaborate with colleagues and staff to create a result driven, team- oriented culture in the short-term; and transition into a leadership role among them in the mid-term. Serves as a role model leader for a culture of innovation, creativity, business excellence and market leadership

Successfully marketed multiple facilities.Increased the census at Imperial to 89% capacity, Ridge Crest to 100%.Developed a dynamic networking relationship with hospital discharge planners.Consistently developed new community referral sources.

Demonstrated abilities to develop and apply creative solutions.Strong project management and collaboration skills.Proven track record in developing and managing a marketing program with measurable results.Strong business problem solving skills, driving to resolutions with appropriate sense of urgency and accountability.

Served as a liaison between the company and the outside community.Effectively leveraging resources to create exceptional outcomes.Effectively managing time, territory and multiple priorities.Effectively executing for results.

Leadership in providing counseling and therapy to familes and children.