- development and implementation of product and company development strategy;- ensuring the financial stability of the company;- finance and budgeting management (P&L);- setting and controlling business goals (KPI, OKR);- building and optimizing operational business processes.

- developing a business scaling strategy;- optimizing business processes to build a foundation for sustainable growth;- leading the digital transformation – from website development to CRM integration;- identifying and implementing cost-effective digital solutions;- conducting audits and optimizing the performance of sales and marketing departments;- establishing KPI and OKR systems, and auditing contractor performance.

- development and implementation of the go-to-market strategy;- management of website development and integration with POS and CRM;- development and support of integrations and collaborations with Fozzy Group projects;- development and execution of performance and communication marketing campaigns;- development of user acquisition and retention strategy (B2B, B2C);- forecasting, budgeting, and controlling marketing investment profitability;- audience analysis… Show more - development and implementation of the go-to-market strategy;- management of website development and integration with POS and CRM;- development and support of integrations and collaborations with Fozzy Group projects;- development and execution of performance and communication marketing campaigns;- development of user acquisition and retention strategy (B2B, B2C);- forecasting, budgeting, and controlling marketing investment profitability;- audience analysis, optimization, and improvement of advertising campaign metrics (MAU/DAU, ROI, CPA, CPI, LTV, ARPU). Show less

- creation and execution of marketing strategies and product development initiatives;- development and implementation of marketing campaigns;- forecasting, budgeting, and controlling marketing investment profitability;- setting and achieving KPIs (MAU/DAU, CPA, LTV, ARPU).

- development of department services, implementation of relevant marketing tools;- participation in company projects, implementation and optimization of company, department, and cross-departmental processes;- improving the quality of team and department work;- managing team operational efficiency, monitoring project profitability, planning teamwork;- participation in the preparation and defense of commercial proposals for new and existing projects.

- developed, launched, and optimized advertising campaigns;- managed advertising budgets and ensured cost-efficiency;- identified growth opportunities, tested hypotheses, and analyzed results;- experimented with new traffic sources and advertising tools;- prepared detailed reports and presentations on campaign performance.