I am a business and product strategist with a strong focus on data-driven decision-making, skilled in strategic problem-solving and project leadership. I specialize in creating and implementing innovative solutions that support long-term revenue growth, leveraging technology and trends to stay ahead. With a long-term goal orientation, I lead projects with a focus on sustained success, guiding teams to drive brand growth and achieve measurable results, while ensuring efficient processes and execution. I excel in cross-functional leadership, aligning technical teams, marketing, and executives to deliver seamless product execution and market fit. With a proven track record in scaling B2C and B2B products, I drive product growth from inception to market maturity, ensuring scalability and sustainability. Adaptable in fast-moving industries, I continuously innovate and pivot strategies to align with emerging technologies and market shifts, ensuring a competitive advantage.
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Chief Operating OfficerWaml AppKiel, Sh, De -
Head Of Operations And Business DevelopmentMediasapiens Sep 2021 - PresentHamburg, Hamburg, Germany- Led business scaling and strategic planning initiatives, achieving a 25% increase in the customer base over two years.- Managed the development of new digital products, incorporating cutting-edge technologies such as AI, which enhanced the company’s offerings.- Reorganized internal HR processes, improving operational efficiency by 50%, which facilitated rapid scaling during a critical period of growth.- Successfully established and deepened relationships with key industry partners, elevating company’s fintech product to a higher standard and enabling it to offer solutions at a new level of quality. This contributed to a 10% increase in overall business growth through enhanced cross-sector collaboration and regulatory compliance.- Led strategic initiatives that resulted in 15% annual revenue growth, driving sustainable business expansion through data-driven strategies, digital transformation, and innovative fintech solutions.- Developed and executed a go-to-market strategy for a client’s IoT product, providing strategic insights that guided further product development and market positioning. -
Business Strategy ConsultantSelf Employed Jun 2018 - Sep 2021Kiel, Schleswig-Holstein, GermanyBusiness Strategy Consultant due to relocation to Germany- Advised clients on business strategy, focusing on optimizing operations and drivingsustainable growth through strategic planning, business modeling, and processimprovements.- Led the implementation of innovative technologies and automation tools, enhancingoperational efficiency and positioning clients for long-term success in the competitivefintech landscape. -
Publishing Director And Chief Digital OfficerHubert Burda Media Mar 2013 - May 2018Kyiv City, Ukraine- Implemented crisis management strategies during the Russian invasion of Ukraine,reducing company costs by 25% while maintaining operational stability and minimizingrevenue losses to 50% amidst a 75% market decline.- Reorganized workflows to enhance operational efficiency, enabling the company tooperate with 40% fewer staff and achieve a 45% reduction in expenses.- Optimized marketing spend, reducing costs by 55% while simultaneously boostingbrand awareness by 9% and circulation by 3%.- Led strategic initiatives across 60+ media products, including digital platforms andevents for brands like Marie Claire, Playboy, and Burda Style, focusing on businessdevelopment, scalability, and digital transformation after significant market decrease.- Successfully developed and launched new digital products, strategically bringing themto market, which contributed to a 15% increase in revenue and strengthened thecompany’s market presence.- Developed and built the cooperation with influencers and bloggers when it was notmainstream.- Launched new media platforms and events, resulting in a 315% increase in revenue andcontributing 55% to overall business profitability.- Developed a multi-platform advertising team, with digital and event sales accountingfor 20% of total revenue, creating a sustainable growth model for the business. -
Publishing DirectorEdipresse Ukraine, A Subsidiary Of Edipresse Ag, Switzerland Jun 2009 - Mar 2013Kyiv City, Ukraine- Drove business development initiatives, expanding the product portfolio and launchingmedia products, resulting in 8% company growth.- Launched Ukraine's first interactive tablet media platform, attracting key partnershipsand positioning the company as an innovator.- Executed promotional campaigns, boosting circulation by 34% and enhancing marketpresence.
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Marketing ManagerEdipresse Ukraine, A Subsidiary Of Edipresse Ag, Switzerland Dec 2007 - Jun 2009Kyiv City, Ukraine
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Head Of Client ServicesBrandstorm Agency Oct 2006 - Dec 2007Kyiv City, UkraineManaged project P&L and developed marketing strategies aligned with clientobjectives, ensuring successful campaign delivery and resource optimization.
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Strategy ManagerVok-Str&M, Kiev. A Holding Company For Diverse Business Assets. May 2005 - Oct 2006Kyiv City, UkraineDeveloped business strategies that led to 7% annual growth, optimizing workflows for a10% increase in operational efficiency.
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Head Of Marketing And External Activity DepartmentSystem Ltd, Furniture Importer Apr 2003 - May 2005Kharkiv, Kharkiv, UkraineManaged project P&L and secured contracts with key suppliers, optimizingprocurement and enhancing marketing strategies for sustainable growth.
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Marketing ManagerPrinting House "Factor Druk" Jan 2001 - Apr 2003Kharkiv, Kharkiv, UkraineOversaw marketing information systems, conducting market research to informstrategic decisions and drive growth. -
Junior Marketing ManagerGrant, Ukrainian Bank Jan 2000 - Dec 2001Kharkiv, Kharkiv, UkraineConducted market research to support product development, analyzing trends andconsumer behavior for informed decision-making.
Oleksandra P. Education Details
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Middle SchoolSilver Medal
Frequently Asked Questions about Oleksandra P.
What company does Oleksandra P. work for?
Oleksandra P. works for Waml App
What is Oleksandra P.'s role at the current company?
Oleksandra P.'s current role is Chief Operating Officer.
What schools did Oleksandra P. attend?
Oleksandra P. attended National Technical University "kharkiv Polytechnic Institute", Middle School.
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