More than 15 years marketing experience in high-standing companies in the field of FMCG, Healthcare, Recreation & Pharmacy .I’m knowledgeable in customer service, understand various marketing and sales touch points. Having the skills and complete understanding of the process I will definitely succeed!
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Customer ManagerUkrainian Hotel Group Feb 2008 - Feb 2022Kiev, Ukraine“UHG” LLC is a popular healthcare company. Hotels, medical centers and resort facilities for over 1400 guests Key responsibilities:• Ensured Customer marketing programs implementation and analytics• Sales department management. Customer agreements for rehabilitation and healthcare• Ensured cooperation with regional services of Ministry of Social Policy and Social Insurance Fund of Ukraine, Tender participation• Medical tourism, Travel exhibitions participationAchievements:• Service standards development & implementation • Flexible price programs implementation for Guests & Key Customers as well• Social marketing projects execution as a key sales & marketing channel• Trade-marketing programs execution with Google Ukraine• Launch of a new Mirotel Resort & Spa Hotel,5* and Villa Kristina • Ensured effective cooperation with more than 370 regional social protection departments, 164 regional services of Social Insurance Fund of Ukraine.• Sales growth by 20% (2019)• Successful tenders participation
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Customer Marketing ManagerGsk Aug 2006 - Jan 2008Kiev, UkraineGSK is a famous pharmaceutical worldwide company which produces consumer brands, prescription medicines & vaccines.Key responsibilities:• Business Planning Process. Key Channel development, Customer plans, Channel Management & Opportunity assessment, Channel Strategies (Customer Focus)• Core Range, Merchandising Guidelines, Promo Activities & In-Store communications, POSm Management (Displays, key visuals)• Customer marketing program development. Promotion Execution& Evaluation• In-store Space Management Key Retail & Pharmacy Chains effective cooperation. Annual marketing agreement activities.Achievements:• National BTL program “Chill Test” for Sensodyne TP. Sales growth by 15%• Customer marketing program execution. Sales growth by 30% (Coldrex, Solpadeine)• Implementation of some innovative & competitive POSm for mass market brands: Aquafresh, Sensodyne (displays & hook-clips for supermarkets, perfumery stores & for open markets) and for OTC brands: Coldrex, Solpadeine, Panadol (dispenser & mini-mobile constructions, shelf tray)• Best selling Promo Packs management for Key Customers -
Trade Marketing ManagerOlimp Beverage Company Sep 2001 - Aug 2006Kyiv City, UkraineOLIMP is the leader of the beverage industry in Ukraine.Key responsibilities:• BTL and Trade-marketing programs execution for all the company brands• Key Stores& Retail Chains cooperation, merchandising standards• Cooperation with Promo and Advertising agencies
Olena Iakubenko Education Details
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Gorlivka State Institute Of Foreign Languages
Frequently Asked Questions about Olena Iakubenko
What is Olena Iakubenko's role at the current company?
Olena Iakubenko's current role is Team Assistant, Customer Marketing.
What schools did Olena Iakubenko attend?
Olena Iakubenko attended Gorlivka State Institute Of Foreign Languages.
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