Olena Rud Email & Phone Number

Reading, Gb

Reading, Gb

Oxfordshire, England, United Kingdom

Handling research, content strategy, and execution of content Producing written content for email, social media, case studies, and customer surveysCreating and managing, targeting campaigns for marketing events and webinars, identifying through A/B testing and data analysis, the best-performance strategyKey Achievements: Changed targeting strategy, improved the number of event attendees by 40%, and reduced the cost per registration twice. Improved content strategy and increased the engagement of people through social media, by creating clear, simple, and friendly content with updated brand's TOV.

Киев, Украина

- Lead the marketing team- Helped startups with the launch on the crypto exchange. - Prepared marketing proposals and strategies for newcomers to the industry- Managed the delivery of all services to the clients- Take part in the creation of design, copywriting, PR articles and posts, and social media promotion.

Riga, Latvia

Collaborated on various Latvian projects, including website redesigns, working closely with developers.Key Achievements:- Designed landing pages aimed at increasing global customer reach and showcasing unique artistic styles.- Conducted user research and developed adaptive versions with night mode, improving user experience and client engagement.- Performed competitor analysis and created prototypes, applying the AIDA model to optimize results.

Kyiv City, Ukraine

- Developed and executed social media strategy for a new Ukrainian EdTech startup across Facebook, Instagram, YouTube, and Telegram.- Created written content with unique TOV (tone-of-voice) for landing pages, SEO, email, social media, and display ad- Conducted testing and data analysis to identify the top-performing channels, increasing engagement by 50%.- Oversaw content creation for YouTube, TikTok, Meta, and Instagram, including YouTube video scripts and Instagram layouts for posts and Stories.Key Achievements: - Executed research and analytics, created TOV and marketing strategy for a new mobile app for Gen Z securing over 1000 loyal users through Social Media in 5 months. Engaged over 10,000 users in the Telegram community over 3 months, and 800 in Instagram in 2 months without paid ads. - Organised 10 events and promoted them through Instagram/telegram and YouTube, with participants from NASA, the Cybersecurity industry, and other tech and creative influencers.

Киев

I contributed to developing creative concepts, PR projects, social media, outdoor advertising, and events for brands like Imperial Tobacco, Lexus, and Toyota. My work included producing written content, managing events, and overseeing budgets to optimize spending. I coordinated with influencers, agencies, and clients, leading teams in photo and video shoots, organizing 3D installations, and executing VR content projects to achieve the project KPIs.- Balanced creative writing with project management tasks.- Led and organized teams during complex shoots, including 3D installations, digital mapping, and VR content projects.- Managed budgeting and cross-team communication, working closely with key stakeholders.Key Achievements:Led the Lexus "RX-mas" PR project and created VR cocktails for Davidoff in collaboration with a Ukrainian digital artist, resulting in doubled sales and increased customer trust.Organized a charity auction during COVID-19, raising $50,000 to support people with cancer, mental health challenges, and those affected by COVID-19.

Украина, Киев

Украина, Киев

- Providing full circle production of advertising photography and video- screenwriting- project management- photography assistance- negotiations with models, photographers, locationsAchievements: 100+ shootings on various topics. (Fashion, Family stories, Concept stories).

Product Marketing Course

Online Course, Ux Ui Design

Web design + UX UI design online course - Fundamentals of UX analyse - Creation of prototypes - Creation of landing pages - Creation.

Course, Smm Full Course

Postgraduate Degree, Creative Copywriting

Master'S Degree, Food Quality

Digital Communication And Media/Multimedia