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Oleta Salyards is listed as CEO/Brand/Innovation/Challenge LeaderOffering a proven team of brand, innovation and transformation experts to help deliver executive revenue and growth goals. at Lodestone Innovation, based in Dallas, Texas, United States. AeroLeads shows a work email signal at lodestoneinnovation.com and a matched LinkedIn profile for Oleta Salyards.
Oleta Salyards previously worked as Founder and CEO at Lodestone Innovation and Investor, Marketing and Business Development Advisor at Digital Seat Media. Oleta Salyards holds Bsba, Marketing from Washington University In St. Louis - Olin Business School.
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A dynamic, results-driven leader with startup, nonprofit and Fortune 50+ marketing and operations experience. Leveraging a range of industries and experiences, Oleta brings new perspectives, insights and creative ideas to business challenges. She has developed and led successful multi-functional teams and organizations to anticipate and meet customer needs by uncovering deep consumer insights, articulating clear and compelling visions and strategies, collaborating to bring ideas to life across channels and platforms, and mining data to optimize programs and learn from both failures and success.• Led development of a new personal care line to secure multi-million dollar investment, including designing two patented packages that integrate the essence of the brand into the experience.• Worked to change manufacturing process and reduce material costs, improving gross margin by 5% on imported finished product• Recruited and managed 186 volunteers to move 20,000 products in and out of 3 warehouses to 125 locations in six weeks for Hurricane Katrina Relief• Turned around troubled Montessori school, including eliminated drowning debt, earned good standing with local, state and federal job, tax, safety, and operations licensing agencies, developed active stakeholder board, developed real estate improvements, expanded-hour curriculae, etc.• Spearheaded multi-functional team on restaging behind P&G’s first synthetic beauty bar, creating samples with new machinery, molds and materials in unprecedented 4 months timeline• Identified and made recommendation for the Hardwater Zest strategy, earned the rare 10-year straight business building recognition • Created 5 state Bank/USTA partnership-sponsored tennis competition feeding into 50th Anniversary Jr national tournament and celebration
Listed skills include Leadership, Brand Development, Sales, Business Development, and 17 others.
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Leading the development of consulting firm harnessing the power of innovation to build revenue and solve complex challenges. ✱ Led complete rebranding of The Muslim American Society (MAS), including development of new brand strategy, voice/personality, and logo. Development including extensive interviews across key stakeholders and supporting roll-out.
Fort Worth, Texas, US
Digital Seat MediaInnovative, multi-channel fan engagement and brand activation and marketing technology start-up with IP related to use of QR codes as a means to deliver user-specific messaging and content. ✱ Assist with marketing strategy and use case identification in the CPG industry. ✱ Supporting efforts to expand use of technology into schools as a.
Dallas, TX, US
A parish of 5,000 members, Saint Michael and All Angels is one of the largest Episcopal Churches in the United States.✱ Led development of a new Mission and Outreach strategy to build small group and one-on-one engagement in hands-on service to the local and national community by the parish membership.✱ Interviewed cross-section of clergy, staff, partners.
✱ Established marketing and operations for start up personal care product line which led to significant, multi-million dollar private investment and national launch.✱ Ran day-to-day business functions until $3.5MM First Round funding was acquired.✱ Designed the package and led development and engineering of two patented, brand-defining packages. ✱.
Dallas, Texas (TX), US
✱ Drove sales for a SaaS product by shifting focus to the uniqueness and value of the data collected, analytic opportunities, and expanded and improved CRM capabilities on product sales and service relationships. ✱ Developed CEO, CIO AND CMO meetings as business development lead, landing major super regional bank.
✱ Led the development of public relations programs for First of America Bank, Kalamazoo Foundation, John Muir Medical Center Diabetes Program, USTA Junior Nationals, and many more. ✱ Built a new consumer products and promotions division including Pfizer/Motrin, Kellogg, and more. Team lead and manager. P&L responsibility. Client Management.
✱ General Brand Management✱ Sales and Promotions development and analytics✱ Packaging Analytics and Re-Development
Cincinnati, Ohio, US
✱ Spearheaded multi-functional team on restaging the Camay brand behind P&G’s first synthetic beauty bar, creating samples with new machinery, molds and materials in record-breaking 4 months. ✱ Developed strategy and championed the targeted Hardwater Zest strategy that earned the rare 10-year business building recognition. ✱ Identified and developed iconic.
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Oleta Salyards works for Lodestone Innovation.
Oleta Salyards is listed as CEO/Brand/Innovation/Challenge LeaderOffering a proven team of brand, innovation and transformation experts to help deliver executive revenue and growth goals. at Lodestone Innovation.
AeroLeads has found 1 work email signal at @lodestoneinnovation.com for Oleta Salyards at Lodestone Innovation.
Oleta Salyards is based in Dallas, Texas, United States while working with Lodestone Innovation.
Oleta Salyards has worked for Lodestone Innovation, Digital Seat Media, Saint Michael And All Angels Episcopal Church, Personal Care Start Up, and Ignite Sales.
You can use AeroLeads to view verified contact signals for Oleta Salyards at Lodestone Innovation, including work email, phone, and LinkedIn data when available.
Oleta Salyards holds Bsba, Marketing from Washington University In St. Louis - Olin Business School.
Oleta Salyards is listed with skills including Leadership, Brand Development, Sales, Business Development, Market Research, Digital Marketing, Advertising, and Integrated Marketing.
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