Won “Best Documentary Feature” at first film festival screening and world premiere of my first feature length film production.• Created product, brand, messaging to defined niche market segment. • Researched and found promotional and distribution outlets resulting in global sales.• Nimbly reevaluated business strategy and execution of overall vision and mission as conditions constantly changed. • Managed contracted staff from multiple cross-functional areas and disciplines, quality controlled all output.• Negotiated distribution agreements and all contracts and licensing agreements. • Created budget forecast for fundraising, managed all financial accounting.• Honed presentation skills and executive presence in interviews, both live and taped on TV and radio. Shot, edited rough-cut, produced, and directed post production of feature length documentary. Quality controlled all work done by contracted post production and marketing staff.• Licensed all interviews, and music for film festival screenings.• Created title, brand, image and all creative materials for film, including online and public relations materials. Directed creative execution of print materials.• Managed distribution outlets from film festivals to network and online distribution. Negotiating distribution agreements with networks and distribution agents.

Support BAMC Department of Clinical Investigation with all marketing communications• With the director, created a communications outreach strategy to build research collaborations with external and internal stakeholders• Wrote copy and designed informational flyers, and brochures to boost department visibility. • Communicate with BAMC to announce new grants via their internal electronic bulletin board.• Recreate and redesign their SharePoint intranet scratch, including informational videos.

Assist President and CEO with all marketing functions including sales, communications, collateral, online outreach. Part-time. • Revamp sales flyers, one-sheets, newsletters, collateral and everything else marketing or sales related• Uncover new opportunities - RFQs, edit and submit Statement of Qualifications (SOQ)• Design mailing campaigns for B2B efforts, with coordinated e-mail blasts• Review strategic marketing plan with CMO, President• Event planning and outreach to associations and government entities

Created promotional plans, directed creative process, and edited website. Sold transit advertising and discount passes. • Increased city transit ridership by a record 27% month over month due in part to a multimedia promotional campaign. Media mix included print, website, radio, TV, and billboard ads.• Overhauled strategic marketing plan for $1M+ Federal grant to Albuquerque’s transit system.

Sold products to businesses and consumers via direct and phone sales.

Created sales media kits and conducted primary and secondary market and product research.• Provided management with a stream of revenue building ideas for services and product enhancements, one of which was proven to add $100K net profit.• Helped build year-over-year revenues by 14.4% and 12% for two sales teams.

Managed and executed primary and secondary market research for multiple clients.• Conducted analysis on the consumer and small business markets, created customer profiles and proposed bundled telecommunications solutions targeting these markets.

Supported the ad sales, affiliate sales, production and other departments.• Overhauled the ad sales and affiliate sales presentation materials.• Researched ethnic market segments, product packaging and pricing, as well as qualitative studies on programming preferences.