Gtm Marketing & Investor Relations Manager (Series A/B)
CurrentNtechLab is a global provider of AI-driven video analytics solutions, specializing in touchless access control, urban safety, biometric identification, and facial recognition, serving clients across 20+ countries.Key Responsibilities:• Strategic Market Expansion: Designed and executed a go-to-market (GTM) strategy for the U.S. market, aligning with company goals, product portfolio, and roadmap.• Integrated Marketing Campaigns: Planned and implemented multi-channel campaigns using an account-based approach across digital, email, social media, events, and content marketing, ensuring seamless execution from start to finish.• B2B Marketing: Designed and implemented targeted marketing strategies to engage enterprise clients, leveraging industry-specific insights to craft compelling messaging and address diverse business needs and use cases effectively.• Field Marketing: Organized and managed localized events, workshops, and on-the-ground campaigns to drive brand awareness and foster customer engagement in key U.S. markets.Industry Engagement: Delivered briefings to top analysts (Gartner, Forrester, IDC) to position the company as a market leader.• Investor Relations: Created investor-facing materials, including pitch decks, fact sheets, and corporate profiles, facilitating effective communication with potential investors.