Olia Khomyn Email & Phone Number

Paris, Fr

Levallois-Perret, Île-De-France, France

Neuilly-Sur-Seine

► Animation of the Sales and Operations Planning Cycle in France• Monitoring of the list of 111 iconic products across 3 categories: makeup, skincare, and perfumes• Analysis and monitoring of campaigns: performance tracking, sell-in/sell-out, business review, post-launch evaluation, market trends ► Monitoring and support of products over time• Managing the product lifecycle based on the previously mentioned 3 categories in coordination with the Supply Chain teams• Verifying sales history data for accurate forecasting► Coordination and support of campaign launches• Integration and updating of campaign forecasts for the skincare (12 campaigns in 2023 & 7 campaigns in 2024) and perfume (12 campaigns in 2023) categories• Monthly report of campaign forecasts for the Marketing, Finance, and Supply teams.• Development of campaign purchasing books for 2024 (1H&2H)► Cross-functional missions• Organization and coordination of an international seminar with 52 participants• Preparation of communication materials for strategic presentations• Development of training materials in English: seminars and operating procedures

Boissy-Saint-Léger

►Graphic design and creation of communication materials• Creation and production of print and web communication materials in French and English(banners, brochures, leaflets, icons, illustrations, banners, goodies)• Definition of a graphic charter in line with the visual identity• Redesign of communication materials (strategic presentations)►UX/UI design• Production and design of interface mockups(wireframes, UX flows, mockups, interactive prototyping for mobile, desktop, tablet)• Contribution to the redesign of the user experience journey on the mobile application and interactive kiosks►Event management• Organization of national and international events with budgets ranging from €20,000 to €25,000• Participation in the development of the event strategy• Conducting video interviews and taking photos at events►Digital communication• Development and creation of communication strategies (LinkedIn & Twitter)• Conceptual thinking and development of animation plans• Briefing and management of digital content creation• Conducting market research in the public and private healthcare sector• Creation of an editorial calendar for various channels• Competitive monitoring and benchmarking►CRM Marketing• Optimization of marketing automation • Exploration of new conversion channels►Internal communication• Implementation of the editorial calendar• Management of content production (visuals & texts)• Active monitoring of communication trends

Paris

►Visual Communication• Harmonization and modernization of visual identity• Creation of 3D models of products according to customer needs• Design and creation of print and web communication materials (business cards, flyers, pocket folders, promotional bread bags, posters, banners)►Digital Communication• Monthly analysis of social media performance• Social media management with visual creation (Facebook & Instagram)• Active monitoring of communication trends• Competitive analysis and 5 market studies• Definition of communication strategy and preparation of supporting materials►UX/UI design• Redesigning the customer journey on the website►CRM Marketing• Optimization of marketing automation • Exploration of new conversion channels

Paris

►Creation of Communication Materials• Creation and production of physical and digital communication materials (promotional bags, product sheets, goodies, business cards, product packaging)►Content Production• Preparation of photo shoots: product suggestions and post-production of visuals• Photography and editing of 500 product photos for e-commerce►Visual Merchandising• Ensuring the proper appearance of the point of sale (tidiness, organization, cleanliness)• Arranging products on the sales floor and creating displays►Digital Communication• Content management and growth of the Instagram account (+2,500 followers)• Creation of editorial calendars for Instagram• Analysis and sharing of monthly results and definition of optimization strategies• Competitive monitoring and benchmarking►Website Management• Management, production, and content updates of the WordPress website• Overall SEO strategy for the website

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