Olin Nelson Email & Phone Number

Boston, Massachusetts, United States

• Lead dept. planning to identify and execute on annual OKRs, host monthly reviews and KPI reporting
• Management of the marketing budget including qtrly reforecasts, projections, and vendor contract negotiation
• Conduct testing of product and software releases, ensuring data integrity and reporting functionality
• Overhauled the internal documentation of martech, processes, and centralized all assets in a DAM platform
• Administration of reporting & advertising platforms inclusive of attribution, conversion signals, and test design
• Implemented a qtrly data audit of our critical CDPs ensuring accuracy across multiple systems

Boston, Massachusetts

• Designed, implemented, and integrated the current sales and marketing tech stack at Hometap
• Launched and scaled signals strategy for paid digital advertising platforms, affiliate program, referral program
• Developed and operationalized sales KPIs and marketing OKRs, managed productivity in an agile format
• Salesforce Administration: established object layouts, flows, lead routing, funnel reporting, VoIP click to dial
• Managed major software migrations and data schema updates in staging and production environments
• Developed custom data dashboards for sales reps, managers, and marketing functions for all critical campaigns

Cambridge, MA

• Managed a multi-city local and remote sales team, launching the NYC market, and implementing sprint cadences
• Developed + optimized the sales process through automated nurture campaigns, integrations, new processes
• Ideated and developed a sales flywheel for rapid growth, reducing deposit friction, and leveraging network effects
• Generated over $350k in new MRR in 1.5 quarters
• Created cross department, data dashboards from multiple systems to build a data culture and live reporting
• Worked in tandem with product team to create scalable enrollment systems and accurate data reporting

Boston, MA

• Conducted extensive R&D to develop a new category of product in the coffee market, and engineered complex prototype brewing systems, in compliance with FDA regulations
• Created ground up inventory control systems, cloud based live reports, distribution plans, and conducted analysis of internal and outside sales data.
• Designed and managed an in-house draft equipment service program, and wrote SOPs for technicians
• Developed and managed partnerships with established businesses, non-profits, suppliers, and over 300 customer accounts
• Grew top line revenue to triple digits in year 2, leveraging industry leading distribution networks
• Managed bookkeeping, accounting, built financial models, and tracked budget

New England High Intensity Drug Trafficking Areas

• New England High Intensity Drug Trafficking AreasNational Heroin Response Strategy:
• Coordinated, hired, and trained team of 19 analysts and intelligence officers over 6 state initiative
• Developed holistic regional strategy for intelligence collection, and analysis to inform national policy
• Worked proactively with, and increased cooperation between law enforcement, public health, and public stakeholders
• Represented NEHIDTA HRS program at conferences, stakeholder meetings, and high level briefings for policymakers

New England High Intensity Drug Trafficking Areas (HIDTA)

• New England High Intensity Drug Trafficking Areas (HIDTA)Investigative Support Center
• Conducted analysis and case support of ongoing and future drug trafficking and money laundering cases
• Linked subjects through analysis of: FBI systems, DHE/EPIC seizure reports, police records, NCIC, pen registers, FinCEN data, seized documents, and other sources of information though constant contact with other LE.
• Created and presented i2 Analyst’s Notebook link charts, Pen-Link toll analysis, and case files for investigators including briefs
• Authored the monthly HIDTA | DHE intelligence bulletin, trend-based strategic intelligence reports, and tactical intelligence reports
• Developed and standardized the ISC’s DHE intelligence process from intelligence collection through final product dissemination

Brookline, MA

• Analyzed raw crime data from officer and BRIC reports to formulate a weekly Compstat report of trends and patterns
• Utilized predictive policing tactics to locate crime hot spots and probabilities of reoccurrence
• Certified by National Institute of Justice in ESRI ArcGIS (Geographic Information Systems) computing and spatial analysis
• [MACA] Massachusetts Association of Crime Analysts & [CERT] Community Emergency Response Team Member
• Drafted intelligence reports on crime, CIMS surveillance cameras, and neighborhood integrity

Bachelor Of Science (B.S.), Criminal Justice: Political Science, International Affairs, Magna Cum Laude

Activities and Societies: President: Northeastern Sailing Team Husky Start-up Challenge - Award Winner IDEA Venture Accelerator Graduate +.

Political Science