Oli Shaw Email & Phone Number

Global

Global director of BCG Design Studios, spanning 30+ locations and 450+ talented creatives"We are Design Studios, we are a global, multi-disciplinary team of design strategists, creative leaders and digital experts. We craft powerful design stories for BCG, which seeks to deliver inspiring solutions to our clients’ challenges. As part of BCG, Design Studios partners with consultants and clients to shape our brand by elevating our work through the power of design. We offer guidance and orientation through a strategic and audience-centric approach and apply design, technology and media solutions to take BCG’s achievements to the next level. We value innovation, co-creation, inspiration, and the business impact that design achieves. We believe in the art of the possible and applying creative solutions to business challenges. We believe we can advance the world by conquering its complexity through a universal, human language – design."

Global

I establish and grow design studios globally, working with Fortune 500 organisations to evolve the organisation and design meaningful experiences for customers, employees, and businesses.Currently; I am advising the C-Suite for a leading international airport, creating a traveller experience vision to set a new direction for the business, architecture, technology, and ways of working.Keynote Speaking and Workshops:For over nine years, I have been speaking, delivering Keynotes and workshops internationally; TEDx, international conferences, community events, corporate client events, and lectured at universities.Topics are spanning: Strategic Design, Futures, Trust, AI / Automated Lifestyles, Loyalty, Design-driven Culture, Design-led transformation, Brand experience, Anticipatory Services & Personalisation.

Global

On the global executive leadership team growing Idean from 170 to 750+ people in the space of a year; creating new studios, scaling existing studios, sales, thought leadership, and converting Capgemini teams into idean design studios.Working globally across Idean, focusing on three values: Brand, Culture, and Quality. • Evolving, coaching and supporting Studios in USA and Europe• Develop new approaches to solving digital and physical business problems• Talent mentoring, training, and developing design practices • Developing Client relationships and sales pipeline• Working on the acquisition and integration of Adaptive Lab into Idean• Developing Idean’s relationship with Capgemini, leading, educating and promoting the value of design to businesses.During this time also working as Chief Brand Experience Officer. A Chief Design Officer with a twist, focusing on brand experience, service design, and connecting the dots. Bringing the products, services, communications and business together.+ Global executive board member • Develop new approaches to solving digital and physical business problems• Interim CMO for the global network• Talent mentoring, training, and developing design practices • Developing Client relationships and sales pipeline• Developing Idean’s relationship with Capgemini, leading, educating and promoting the value of design to businesses.

London, United Kingdom

Overall leadership and responsibility for Revenue, P+L, Sales, Engagement, recruiting, operations, and integration with Capgemini.• Start and establish a UK studio - Develop the go-to-market strategy, key account strategy• Recruit & lead a high-achieving team in London, AND $3m Revenue team in 6 months• Talent mentoring, training, and developing design practices • Developing Client relationships and sales pipeline• Working on the acquisition and integration of Adaptive Lab into Idean• Working in categories: Energy, Finance, Hospitality, and Consumer goods• Developing Idean’s relationship with Capgemini, leading, educating and promoting the value of design to businesses.Key Projects:• Hospitality: Creating a sincere employee service experience• Energy company CX transformation• Private banking service reimagine for high-net-worth customers

Working Globally

Service design leadership globally. Building teams across Europe, Asia, and growing existing studios in Europe. I focused on driving commercial and sales, thought leadership, culture and network collaboration.Core activities:- Developing creative approaches, challenging the status quo, and driving change- Supporting establish and grow the London studio- Mentoring, Training, and Developing design practices - Developing new/growing existing accounts globally- Working in categories: Consumer goods, Energy, Aviation, Finance, and TelecomsProjects:- Future of Energy- NewCo for an International Investment Bank, brand strategy, design thinking training, NewCo design-lead creation planning- Digital transformation projects for an international Energy company- Customer experience transformation leadership for international airline"Designit is a global strategic design firm, part of the leading technology company, Wipro. We match big-picture thinking with creativity and technology, to drive change and growth across businesses, industries, and societies. Our vision is to make a human-shaped world, where everything is designed around real human needs. With a team of 500+ designers, researchers and business designers across 13 offices worldwide, we make products, services, and experiences that improve the way we all live, work, and do business."

Middle-East / Turkey / International

I was responsible for design leadership, thought leadership, leading customer engagement, P+L, and sales. Establishing new studios in the Middle-east, and strengthing existing studios across Asia, Turkey and Africa regions, working with 200+ amazingly talented designers.Working for Fjord I had a range of leadership roles;- Regional Group Service Design Director, growing the Turkey, Middle-east, and Africa business- Establishing a design studio inside a clientKey projects include:- Customer and employee experience transformation for three separate Telecoms companies globally- Brand Strategy and Service design for numerous finance clients globally- Multiple international design research expeditions for customer, employee and business discovery- 'Future of' projects for Telecomms, Gaming and Finance clients- Transforming the Istanbul studio - Managing a studio of 35 people / growing the team from 22-35 in 6 months- Transforming and managing the studios’ structure, operations, talent development and mentoring- Leading and growing both national and international client accounts- Digital transformation of an international energy company, including extensive global design research and business design- Brand strategy and service design for several finance clients

Australia

Establishing Fjord in Australia, from 0-35ppl in 8 months, and becoming one Fjord's top 5 Studios within its first year of running.- Establishing the first Fjord studios in Australia. Overseeing all of the client relationships, design practices, and quality work. - Developing the go-to-market strategy, studio structure, key account strategy, and developing Fjord & Accenture relationship.- Recruiting and growing the team from 1 to 25+ personnel- Digital Transformation of Australia's leading Telco. Reducing business costs while increasing customer satisfaction and the employee experience

London, United Kingdom

- Leading teams on service design engagements in FS and Media sectors. - Digital Transformation for a leading UK bank - Increasing a media brand's audience, for a youth segment.

International

As an independent consultant/director in London for almost 5 years, I worked with company C-levels and the senior leadership to: create a vision, design strategy, brand DNA, and then help shape and build the right team, establishing a product roadmap and realising the service. Some of the key roles and projects I had during this time include:Head of Design & Experience at Blinkbox (Tesco) / WE7 | Sept 2012 - Feb 2013As Interim Head of Design & UX, I worked on the music streaming 'personalised internet radio' service as part of the ‘Tesco digital entertainment’. In this role I assembled and managed a multi-discipline team of UX, copy and designers, to rebrand and re-envision the music streaming service.Lead Brand Strategist & Service Designer at Conran Singh | Jun 2012 - Aug 2012Freelance project designing a home energy monitoring service. Starting with brand strategy and designing a brand DNA framework, the team and I created the identity including all other areas of the brand. In parallel we designed the entire service from the packaging experience, the product and the complete digital service. Head of Design & Experience at Causata, Inc. | Jun 2011 - Oct 2011As Interim Head of Creative I worked on the next version of B2B big data start-up, Causata’s service. In this role I managed the UX and design department where I organised and facilitated a series of collaborative workshops with the senior stakeholders in London, NYC and SF, defined the product strategy and lead the production of design assets. Strategist & Service Designer at RMA Consulting / UBS | Nov 2010 - Jun 2011Senior Product & Service Design Strategist at NOKIA / AKQA | Jun 2010 - Dec 2010Senior Strategy & Planning at Poke | Apr 2010 - Jun 2010 Experience Planner / Social media strategy at BSkyB | Jan 2009 - May 2010

London & Amsterdam

Working on a range of Digital advertising campaigns, brand experience and digital product / service designBrand / Ad strategyCampaign planningService DesignUX Strategy & DirectionTeam leadershipMentorPitchingClients include:Adidas, Panasonic, Eurostar, Chivas Regal, Jimmy Choo, SCA, SCEE(PSP) & Sky, The Crafts Council

Various freelance and contracting rolesDigital strategyArt directionExperience designPitchingClients include:Sony Ericsson, Tate, BT, TIGI, capgemini

Working on Interactive narrativesExperience design & strategyArt DirectionManaging a cross-discipline team (Design, Development, Animation)Clients include:BBC Jam, Postman Pat, Rupert Bear, and Basil Brush

PitchingInteraction designFlash team leaderFlash design / animation / developmentInformation architectureClients include:MTV Europe, Camelot / National Lottery, UKTV, Ladbrokes, E-Skills, BUPA, and Central Saint Martins.

London, United Kingdom

Interactive (Flash) DesignClients include:Hewlett-Packard, BT, Barclays, Channel 4 and Toyota

Flash DesignFlash AnimationInteractive DevelopmentConcept creation