Oliver Smith Email & Phone Number

Leeds, Gb

Helping unlock Huddersfield's potential.Part of the board of directors, with a focus on marketing the town.

Investments in property and other businesses. Oli@icarus.co.uk

Leeds, England, United Kingdom

dimension.co.ukA specialist digital marketing agency.We partner with ambitious businesses to deliver results through insight-led strategy and effective digital marketing campaigns.We believe that perspective is everything. When you see things from a different altitude – you can see what others don’t.PPCSEO SOCIAL

Huddersfield.orgAs a local of Huddersfield, I've long been frustrated with the way people perceive the town. Negative press has heavily influenced public opinion, often overshadowing the many positives and doing more harm than good.I saw this perception problem as an opportunity for my team and me to make a difference.We launched Huddersfield.org to shift these perceptions, drive inward investment, and highlight the incredible things happening in this diverse… Show more Huddersfield.orgAs a local of Huddersfield, I've long been frustrated with the way people perceive the town. Negative press has heavily influenced public opinion, often overshadowing the many positives and doing more harm than good.I saw this perception problem as an opportunity for my team and me to make a difference.We launched Huddersfield.org to shift these perceptions, drive inward investment, and highlight the incredible things happening in this diverse town.Leveraging the full capabilities of Smith and Dimension, we’ve built a cohesive brand for Huddersfield. This includes developing a brand identity, designing and building the website, executing ongoing digital marketing efforts, and creating innovative ways to monetise the brand.So far, we've reached over 1.5 million people actively searching for information about Huddersfield. Show less

Yorkshire

smith.co.uk I left uni with a fire in my belly and a desire to create great graphic design work. Myself and a fellow graduate decided to take the leap and start a design company. With a handful of contacts, bags of naivety and an ambition to make things happen – we started a business called Aye! in a shed in the back garden of my mum and dads house.We quickly started to make a name for ourselves locally for modern and creative graphic design work. Then we realised how difficult… Show more smith.co.uk I left uni with a fire in my belly and a desire to create great graphic design work. Myself and a fellow graduate decided to take the leap and start a design company. With a handful of contacts, bags of naivety and an ambition to make things happen – we started a business called Aye! in a shed in the back garden of my mum and dads house.We quickly started to make a name for ourselves locally for modern and creative graphic design work. Then we realised how difficult running a creative business is. Fast forward 10 years later, and we're a very different company than we were when we started out.As we gained new clients, we started to move away from just creating pretty pictures, to helping solve business problems and unlock those bottlenecks for growth. Initially, it was through branding. We loved getting to know a business, and then helping shape how that organisation presents itself to the world.Today, we're a team of 12 designers, creatives, strategists, marketers, developers, motion designers and writers. We work side-by-side with our clients to help them leverage strategic branding and marketing to help grow.We rebranded to Smith in late 2021. At the heart of all we do lies brand, and using brand as a lever for growth. The first version of branding was literally branding cattle. Farmers used to brand their cattle as a way of marking ownership – the tool they used for this was made by a Blacksmith. Smith comes from the word Blacksmith – so made complete sense to us.Every year, the business has evolved. What has remained the same, is our relentless pursuit to be better. To understand our clients challenges and deliver creative strategy and strategic creativity to answer their issues.My responsibilities as Creative/Managing Director is to set the purpose and vision of the business, build our capabilities, adapt to change, work closely with clients, and make sure we're growing their business. Once we do that, ours grows too. Show less

Skipping lectures at Uni to design branding for family friends and the odd business. Always underpaid, but learnt a great deal about how to sell work and understand the world of business.

Huddersfield

I worked in a local agency as I was at Uni. Learnt a lot. Also learnt what not to do.

Huddersfield, United Kingdom

Marketing

Brand Strategy

Behavioral Science, A

Bachelor Of Arts - Ba, 1St

Education record

Brand Management

Brand Strategy & Management