Gus O.

Gus O. Email and Phone Number

Fractional CMO @ Kalungi
United States
Gus O.'s Location
Brazil, Brazil
Gus O.'s Contact Details

Gus O. work email

Gus O. personal email

n/a
About Gus O.

As a full-stack marketer and strategic leader, I bring a wealth of expertise in Account-Based Marketing (ABM) and Product-Led Growth (PLG) strategies specifically designed for B2B SaaS companies. My leadership spans across core marketing and growth disciplines, including data analytics, performance optimization, SEO, paid advertising (PPC), email marketing, social media, conversion rate optimization (CRO), and product marketing. I lead teams and develop integrated marketing strategies that fuel revenue growth, customer acquisition, and retention.With proven success in aligning marketing initiatives with overall business goals, I am passionate about driving high-impact marketing operations from the ground up. As a results-driven leader, I have a track record of scaling marketing efforts, managing cross-functional teams, and collaborating closely with sales and product departments to deliver bottom-line growth.

Gus O.'s Current Company Details
Kalungi

Kalungi

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Fractional CMO
United States
Gus O. Work Experience Details
  • Kalungi
    Fractional Cmo
    Kalungi
    United States
  • Projectmark
    Growth Advisor
    Projectmark Jul 2023 - Present
    San Francisco, California, Us
    As a Growth Advisor, I develop and implement strategies to attract and engage potential customers. This involves conducting market research, creating comprehensive growth strategies, overseeing campaign execution, managing demand generation initiatives, and optimizing performance through data-driven insights.
  • Back4App
    Head Of Product-Led Growth And Marketing
    Back4App Feb 2022 - Present
    Sunnyvale, Ca, Us
    At back4app, I'm responsible for overseeing company growth, and developing strategies to retain customer base, attract new clients, increase revenue and grow market share.
  • Motoristapx
    Head Of Marketing
    Motoristapx Sep 2021 - Jan 2022
    Joinville, Sc, Br
    Motorista PX is a LogTech start-up that provides over-the-road cargo companies a pool qualified an pre-screened drivers to operate their trucks on-demand.By streamlining processes and trimming unnecessary expenditures, my team and I were able to increase website traffic by average 93%, increase lead conversion to 28% and increase marketing ROI by 58%.
  • Fibra Cirúrgica
    Head Of Marketing
    Fibra Cirúrgica Dec 2020 - Sep 2021
    Joinville, Santa Catarina, Br
    As one of the largest medical equipment and instrument e-commerces in Brazil, Fibra Cirúrgica is an authorized retailer of globally renowned brands such as Littmann, 3M, Welch-Allyn, Hilrom, BIC, ConvaTec, and Omron to name a few.During my time at Fibra Cirúrgica, my team and I were responsible for increasing revenue by 57.8%, conversion rate by 76.9%, number of orders by 22.9%, and average order value by 28.4%!
  • Signia Studios
    Head Of Marketing & Market Intelligence
    Signia Studios Dec 2017 - Dec 2020
    Joinville, Br
    Signia Studios is a digital media company specialized in creating photorealistic Product Images & Videos, Virtual Reality, and Augmented Reality experiences.Along with creating and implementing a Marketing department and strategies, I was also responsible for implementing a Market Intelligence department. As a result, we were able to increase revenue by 197%, website visits by 346%, and increase qualified lead conversion by 19%.
  • Softexpert Software For Excellence
    Global Product Marketing Manager
    Softexpert Software For Excellence 2013 - 2018
    Joinville, Br
    SoftExpert is a market leader in software and services for enterprise-wide business process improvement and compliance management, providing the most comprehensive application suite to empower organizations to increase business performance at all levels and to maximize industry-mandated compliance and corporate governance programs.
  • Gouvêa Experience
    Business & Expansion Strategy
    Gouvêa Experience 2011 - 2013
    São Paulo, Br
    GS&MD – Gouvêa de Souza is an expert in retail, marketing, and distribution. With a complete platform of products and services, it offers high-level content and knowledge to help companies of all sectors to develop the best strategies for operating in the consumer market.
  • Ernst & Young Global Consulting Services
    Advisory Consultant
    Ernst & Young Global Consulting Services 2009 - 2011
    Nassau, Bahamas, Bs
    EY (formerly Ernst & Young) is a multinational professional services firm headquartered in London, United Kingdom. EY is one of the largest professional services firm in the world and is one of the "Big Four" accounting firms.

Gus O. Skills

Growth Strategies Customer Retention Software As A Service Data Analysis Crm Databases Business Development Market Research Negotiation Competitive Analysis Team Leadership Digital Marketing Crm Integration Customer Relationship Management Strategic Planning Sas Competitive Intelligence Strategy B2b Marketing Strategy Marketing Automation Management Consulting Business Planning Microsoft Office Customer Insight Business To Business Marketing Microsoft Excel Business Intelligence Portuguese Market Analysis Saas Business Strategy Management Strategic Communications Marketing Strategy

Gus O. Education Details

  • University Of Massachusetts Dartmouth
    University Of Massachusetts Dartmouth
    Economics
  • North Shore Community College
    North Shore Community College
    General

Frequently Asked Questions about Gus O.

What company does Gus O. work for?

Gus O. works for Kalungi

What is Gus O.'s role at the current company?

Gus O.'s current role is Fractional CMO.

What is Gus O.'s email address?

Gus O.'s email address is gu****@****app.com

What schools did Gus O. attend?

Gus O. attended University Of Massachusetts Dartmouth, North Shore Community College.

What skills is Gus O. known for?

Gus O. has skills like Growth Strategies, Customer Retention, Software As A Service, Data Analysis, Crm Databases, Business Development, Market Research, Negotiation, Competitive Analysis, Team Leadership, Digital Marketing, Crm Integration.

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