Oliver Mclean

Oliver Mclean Email and Phone Number

Retention Expert for D2C Brands | Founder Subject Line Studios | Email & SMS marketing | Klaviyo Partner & Speaker @ Subject Line Studios
Oliver Mclean's Location
Reading, England, United Kingdom, United Kingdom
About Oliver Mclean

Founder and owner of Subject Line Studios - A new retention marketing agency focused on Email and SMS.I've had the privilege of collaborating with some of the leading DTC brands, and now I'm excited to assist you. Here are some of the remarkable brands I've partnered with:- Funko- Whites Beaconsfield- Doughnut Time- Slouch Potato- Meglio- Bristol City FC& so many more.Looking to up your email designs, build better strategies and get the most out of your email & SMS?I’m ready to help you achieve the success you want from email marketing and I can’t wait to see the results!Email - oliver@subjectlinestudios.com

Oliver Mclean's Current Company Details
Subject Line Studios

Subject Line Studios

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Retention Expert for D2C Brands | Founder Subject Line Studios | Email & SMS marketing | Klaviyo Partner & Speaker
Oliver Mclean Work Experience Details
  • Subject Line Studios
    Founder
    Subject Line Studios Jan 2024 - Present
    London Area, United Kingdom
    I'm an email marketing expert with 8 years of experience in crafting knockout email campaigns. My secret weapon? I'm a Klaviyo pro, which means I'm a master of retention-based automations, snazzy segmentation, and campaigns that make customers ACTUALLY want to engage and purchase. My skills have helped businesses across various industries generate over £8 million in revenue, all thanks to my data-driven and strategic approach. My clients know they can trust me to deliver the goods, with a track record of hitting 25-35%+ of total online brand revenue.When you send an email, you’re not just reaching out, you’re building real connections and turning them into solid results.After seeing the full potential of email marketing, it's hard not to be a believer. Over the years, I have helped numerous companies like yours generate consistent revenue by creating beautiful and effective email marketing designs and strategies.I can help you with:Email Newsletters & Promos - Let’s create promotional campaigns that actually get you the results and ROI you want for your business.Email Automation - Automated Sequences & Flows sent to your customers. I’ll help you generate revenue while you sleep.Email Strategy & Consulting - What content to send, to which segment and at what time? I can help you with all of the key aspects to achieve the best results.Klaviyo & Shopify Set Up - Just getting started or thinking of moving? I've set up many accounts and can do everything you need to get up and running fast!Campaign Management & Optimisation - No batch blasting policy. I’ll carefully select who and when each campaign will be sent for maximum results.Email & Template design - Elevate your brand with stunning email designs that actually convert. It's not just about the structure of your emails; captivating designs are essential to make them stand out. I’ll create beautiful and highly converting designs can help take your brand to the next level!And much more...
  • Doughnut Time Uk
    Email & Retention Marketing Manager
    Doughnut Time Uk May 2022 - Jan 2024
    Reading, England, United Kingdom
    Responsible for managing all company email campaigns from start to finish.Supervised marketing content, developed and implemented promotions and tracked all results.Tracked data and reported accordingly to the commercial director and marketing team.Worked with the Marketing Team & Commercial Director to plan a full calendar of emails optimised for commercial objectives.Owned the end -to-end management of email communications, from scoping initial requirements and briefing marketing team, to creating and deploying campaigns.Responsible for continuous improvement of email campaigns & automations.Identified new opportunities to develop personalised, dynamic and relevant communications to generate more sales.Proactively kept up to date with the latest trends and competitor communications, providing management with what others are doing in the industry and how to improve.Established email performance benchmarks and recommend actions to improve email performance.
  • Funko
    Ecommerce & Email Executive
    Funko Dec 2021 - May 2022
    London, England, United Kingdom
    Joined Funko to help continue the incredible growth seen in a new company department selling into Europe.Executed eCRM strategy across a number of touch points.Worked closely with the Digital Content Manager to create and implement website and eCRM content in line with the Digital Marketing strategy.Developed the end-to-end process for emails: creating assets, building emails, gaining approvals, testing and final deployment.Assisted with the eCommerce visual merchandising activities to help improve website conversion.Involved in the critical path of new product launches on the DTC site.Worked with major licensors including Marvel, Disney and Netflix to align with content creationand approvals.
  • Meglio
    Ecommerce, Crm & Marketing Executive
    Meglio Oct 2016 - Nov 2021
    Reading, United Kingdom
    Assessing market trends, identifying key target markets, generating new leads and converting current and potential customer opportunities into sales.Management of email campaigns and the company website, both in the UK and internationally. I create regular e-shots and update content, to help drive traffic and sales through key business channels.Creating marketing campaigns and promotional activities to aid brand perception. Aligning tailored marketing messages, in line with agreed strategies, to target accounts in order to generate sales. Producing marketing material, both digital and paper based including, brochures, flyers, direct mail letters, magazine advertisements. I have designed full exhibition stands for trade shows and subsequently worked on the stand itself as a sales representative.Maintenance of customer databases and social media accounts, including the creation and on-going success of an extremely successful YouTube channel, Meglio TV, which provides support, advice and education to our valued customers.Research market trends and analyse sales and performance indicators; providing feedback to aid business planning and growth, in line with strategy and budget controls. Communicating with customers, stakeholders, agencies and team members to support company policies and execute programs and business initiatives.Copywriting and editing skills including writing blogs, magazine articles and advertising content. I initiated and wrote the proposal to enter our company into a ‘Red Bull’ competition. We subsequently won the award for Best Start Up 2018. This award has become an important asset to our company profile.Using a range of software packages and design acumen to help make products and packaging relevant and visually appealing. Video editing skills has applications for message communication and enhancing promotional campaigns.
  • Grounded Head Office
    Marketing & Social Media Assistant
    Grounded Head Office Mar 2016 - Aug 2016
    Bristol, United Kingdom
    During 2016, I worked on a short term basis, as a Marketing & Social Media Assistant for Grounded; a group of local cafe/bars situated within Bristol and the South West region. My day to day duties involved: writing copy; creating promotional emails; monitoring and posting content on Twitter; posting content on Facebook and the setting up and running of an Instagram account. I constantly researched and analysed the social media performance and provided feedback of the findings to branch managers and staff.I assisted in the creation of a range of design resources, both digital and paper based, including posters, leaflets and food menus, to promote activities throughout the company. I constantly communicated with branch managers, attended meetings and helped to produce marketing collateral to support their activities, promote the business and increase customer numbers and sales. I assisted with the management of content on the Grounded website and updated it with the latest news and information sent out to customers. I was able to track web reports and analyse the data in order to improve performance and generate further sales.
  • Unite Students
    Customer Service Advisor
    Unite Students Jun 2015 - Sep 2015
    Bristol, United Kingdom
    Before setting off on my travels around the world, I worked as a customer service adviser for Unite Students, at their head office in Bristol. I was responsible for handling on‐call issues, providing support to customers and team members and ensuring company policies and strategies were implemented.I learned and developed a wide skill set in my short time at Unite Students including; a high level of telephone based customer service to students/parents from all over the world, telesales, response handling, accounting, administration and resource coordination. I quickly learned how to work with new software systems and developed my skills to work within a fast paced, and extremely demanding business environment, helping the company succeed at their busiest time of the year.

Oliver Mclean Education Details

Frequently Asked Questions about Oliver Mclean

What company does Oliver Mclean work for?

Oliver Mclean works for Subject Line Studios

What is Oliver Mclean's role at the current company?

Oliver Mclean's current role is Retention Expert for D2C Brands | Founder Subject Line Studios | Email & SMS marketing | Klaviyo Partner & Speaker.

What schools did Oliver Mclean attend?

Oliver Mclean attended Nottingham Trent University, The Forest School Academy Trust.

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