Lead significant recruitment and revenue growth across the business, driven the innovative expansion of a compelling membership proposition, diversification of our revenue streams through training programmes and sponsorship, and more recently supported a transformation programme of a new CRM/AMS system, and company re-brand. Supported by a team of 16 empowered colleagues the eoa is now firmly one of the top 100 corporate membership organisations in the UK.As a leader I have a person-centred approach with a desire to create opportunities for colleagues to feel empowered, motivated, committed and excited in their work. Supporting colleagues to embrace an ownership mindset, understanding the value of their potential as an individual and in a team, and their role within an environment that strives to be open, nurturing, providing opportunities for collaboration.Experience in leading the co-development and delivery of the Business, Membership Engagement, Events, and Product Development strategies, I thrive on the opportunity to engage all stakeholders where necessary in setting the goals and creating the roadmap to reaching them. I value the opinion of others and enjoy the outcomes a workshop approach can deliver – creating a sense of ownership is heightened when your voice is heard.

Responsible for leading on income generating activity, with a focus on the development and implementation of an effective membership and business development strategy. Leadership of product development, marketing, and executive roles through collaborating, empowering, and providing clear direction on goals.Lead and set the strategic direction on specific organisation wide objectives, jointly with other Heads, delivering our strategies, overall purpose and vision.Lead on the development, implementation, and ongoing review of a data driven membership strategy to grow membership numbers and income, and lead the organisation’s strategic business development activity.

Performance Manager for the Work Choice contract supporting Contract Package Areas across the North of England.

Operational management of a team supporting people into sustainable employment through national & local welfare to work contracts.

Relationship management with new & existing businesses to ensure effective recruitment. Working closely with the branch team so all customer expectations were met.