•Develop and direct the coordination and execution of national marketing programs for a 200+ location franchise system•Manage and lead a team of 10 consisting of Regional Sales Developers, Account Coordinators, and Marketing Managers•Recruit, train, and develop new and existing members of the Sales/Marketing team•Manage $3.5MM marketing budget

•Prospecting, engaging and developing candidates through their franchise purchase•Implemented innovative advertising techniques to increase leads generated by 300%•Developed franchise sales lead management platforms in both SalesForce and FranConnect cloud CRM systems•Worked with struggling franchise owners to increase resale inventory and facilitate owner exit•Responsible for lead generation, candidate management, discovery day coordination, and deal execution

•Consultative role working with ~25 franchise owners for all growth related projects•Acquisitions: Spearheaded competitor acquisition opportunities throughout all stages of pipeline including prospecting potential deals, facilitating diligence period, and executing final contracts•National Accounts: Execution of national and regional brand deals resulting in immediate revenue gains

•Franchise accounting role responsible for managing GL accounts, notes receivable/payable, investor equity accounts, and corporate outlet financial statements.•Contributed to streamlining monthly close process from 10+ days to 3 days.