Oliver Spalding Email & Phone Number

Chiang Mai, Thailand

Paris, Ile De France, FR

Leading Strategy for Publicis Groupe, Media and Digital in Singapore, tasked with integration across six agencies - Zenith, Starcom, Spark, Performics, Digitas and Razorfish - to realise the Groupe’s connected platform model. Devising strategies that blur the lines between brands, consumers, channels and experiences. Guiding a community of agency experts.

Overseeing strategic and data outputs of the agency and its IP, products and methods. Responsible for looking after Digitas’ unique brand externally and championing the culture internally. Connecting global expert communities, working with market leads to develop brand and commercial growth strategies.

Within the regional leadership team, CRM / CX expertise and customer-centric processes are being distributed across the business enabling Digitas to offer distinctive solutions that 1) address the 'full funnel' or end customer's lifecycle, 2) utilise experience design and design thinking techniques and 3) are cognisant of the business' maturity in building.

Responsible for delivering business, marketing and communications strategies and fostering a close-knit partnership between client and agency teams in the region. Our goal to put customers, creativity and insight at the heart of business transformation. My role is also to provide discipline expertise and thought leadership - to promote a culture of.

London, London, GB

As part of the UK strategy unit leadership team, responsible for embedding customer strategy into DLBi’s model for digital transformation across the client portfolio; enhancing the company’s user-centred thinking, customer experience and relationship management approaches and technology solutions. Responsible for developing the UK department plan and.

London, GB

Lead integrated planner on three of iris’ biggest regional accounts and line management of account planners. Delivering multi-channel acquisition and retention strategy in traditional, digital and e-commerce channels. A mixture of engagements from business consultancy, to service design, creative and brand planning.

London, GB

Joined iris Digital as part of a team of 5 digital strategists, with individual responsibility to lead a client pod, focusing on Financial Services digital and mobile business strategy and direct response. Line management responsibility.

London, GB

Responsible for developing the agency’s digital, retail and WoM planning capability, focusing on global telecoms, whilst broadening my own experience in advertising, shopper marketing and branded content.

London, England, GB

Planning across CRM, DM, digital and brand strategy. Core projects revolved around customer loyalty and ARPU growth for a telecoms client and digital relationship marketing in FMCG. Ongoing involvement with the Nissan Europe CRM/eCRM account and product launch strategies.

New York, NY, US

Consultancy role responsible for digital and integrated strategy at Razorfish in Shanghai covering the Asia-Pacific region, with NIKE as the lead client - principally NIKE ID's launch and the Beijing Olympics. Lived, worked and studied in China for one year.

Yokohama-shi, Kanagawa, JP

Reporting to the Marcomms manager, lead the interactive marketing team, overseeing all UK CRM, brand website, online media, database, call-centre and fulfillment. Key responsibilities:- Set and managed a multi-million Dollar cost-centre (production and digital media) - Department objectives tracked against P&L via internal business planning process.

Yokohama-shi, Kanagawa, JP

Management of Nissan’s online presence, coordinating corporate site, micro sites, content updates, campaign development and execution (SEO/SEM, display, eCRM and viral media). Responsible for agency teams TMW (later Duke London) and MGOMD. Coordination of $4,25m budget.

Yokohama-shi, Kanagawa, JP

Reporting to the Brand Manager, responsible for portfolio lifecycle management, commercial and business planning, sales strategy and negotiation with European HQ, product launch, product positioning, product specification and competitive analysis. Experience across super-mini (Micra), small family car (Almera, Tino), 4x4 (X-Trail, Patrol) and crossover.

Yokohama-shi, Kanagawa, JP

Graduate trainee: Core responsibilities included market trend and model sales analysis, creation and maintenance of management reports.

Professional Diploma In Marketing, Marketing

Bachelor Of Science (Bsc), Geography