Oliver Snoddy

Oliver Snoddy Email and Phone Number

CMO at ROLI, ex Peloton, Twitter, Deliveroo, Blinkbox. @ ROLI
Oliver Snoddy's Location
London, England, United Kingdom, United Kingdom
About Oliver Snoddy

Marketing leader with a track record of building culturally relevant brands, transforming marketing departments, and harnessing creativity to drive commercial impact. Have scaled up businesses towards IPO, repositioned public companies, and managed all aspects of global GTM. I bring a digital-first, challenger mindset to everything I do. Strong communicator and connector, experienced in navigating complex orgs and motivating teams, leadership and boards. Results-driven, connecting brand and bottom-line. Multi-award winner, including Cannes Lions Grand Prix. Proud husband and father of two young boys and two globetrotting cats. Avid skier, reader and wine drinker. Recovering QPR supporter. Right to work in the United Kingdom and United States.

Oliver Snoddy's Current Company Details
ROLI

Roli

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CMO at ROLI, ex Peloton, Twitter, Deliveroo, Blinkbox.
Oliver Snoddy Work Experience Details
  • Roli
    Chief Marketing Officer
    Roli Aug 2024 - Present
    London, Gb
    Building the future of music learning with computer vision / AI.
  • Peloton Interactive
    Vp, Global Head Of Consumer Marketing
    Peloton Interactive Dec 2020 - Aug 2024
    New York, Us
    Peloton is a global fitness company, blending hardware, software and content, that went public at the end of 2020. I led Consumer Marketing globally, reporting to the CMO. Remit included product marketing, integrated marketing (all ATL campaigns and activations), brand strategy, brand partnerships, creator (performance, brand) and social. I was responsible for everything the consumer saw. Rebrand of Peloton in May 2023, later focused on the transformation of all aspects of Marketing, including taking content off of Peloton for the first time, through our recent #TikTokFitness partnership.
  • Deliveroo
    Vp, Global Head Of Brand & Creative
    Deliveroo Jun 2019 - Nov 2020
    Blackfriars, England, Gb
    Deliveroo is a leading food delivery platform in Europe, the Middle East and Asia. The company went public in early 2021. I led brand, creative and global marketing operations. Developed Deliveroo’s first global brand strategy, launching integrated campaigns in multiple markets within months of joining. I also activated high profile sponsorships with The FA, Paris Saint-Germain FC, and ITV.
  • Twitter
    Snr Director, Global Head Of Brand & Consumer Marketing
    Twitter Jan 2016 - Jun 2019
    San Francisco, Ca, Us
    Twitter (now X) is a global social network focused on real-time news and interests. Twitter went public at the end of 2013, and was acquired in 2022 for $44 billion. I led a global team responsible for Twitter’s iconic brand, product marketing, North America marketing, content and social.Redefined the brand, developed multiple campaigns communicating the benefit of Twitter, overhauled social strategy, launched numerous products, won some fun awards in the process, including a Cannes Lions Grand Prix. During my tenure, the business went from flat / negative growth to +48% Brand Consideration in the US, and +60% Daily Active Users globally.
  • Twitter
    Director, Global Marketing
    Twitter Nov 2013 - Jan 2016
    San Francisco, Ca, Us
    Led a global Content and Experiences team, building the Twitter business brand and accelerating revenue growth. Supported the sales and partnerships org, growing quarterly revenue +138%, from $250M (Q1, 2014) to $595M (Q1, 2016).
  • Twitter
    Marketing Lead
    Twitter Jun 2012 - Nov 2013
    San Francisco, Ca, Us
    Developed initial value proposition and sales narrative, as Twitter started to monetise and scale-up to IPO. The ‘Plan for the Moment’ proposition was adopted around the world by 1,000+ sellers, published as a book and communicated through scaled content.
  • Doremus
    Director, Head Of Digital
    Doremus Jul 2009 - Jun 2012
    New York, New York, Us
    Doremus is part of the Omnicom network, and was a leading B2B specialist agency. I was a member of the leadership team, responsible for all aspects of digital. Developed award-winning strategies for the agency’s clients, including Corning’s ‘A Day Made of Glass'. Co-creator of social intelligence product DNA.
  • Blinkbox
    Head Of Advertising
    Blinkbox May 2007 - Jun 2009
    Blinkbox was a pioneering streaming site in Europe that let users watch the best TV and Movies, as well as share custom mobile videos, before that was a thing. Acquired by Tesco, and later sold to TalkTalk. I was part of the initial launch team, responsible for all aspects of monetisation, including development of ad product, value proposition, ad sales and strategic partnerships.
  • Omd Uk
    Associate Director, Digital
    Omd Uk Apr 2005 - May 2007
    London, London, Gb
    OMD is the world's largest media agency network, part of Omnicom. I led a team responsible for digital strategy on the McDonald’s, Pepsico and Peugeot accounts. Developed the McDonald’s account from minimal online spend to a leading CPG digital innovator.
  • Carat
    Digital Strategist
    Carat Feb 2003 - Apr 2005
    London, England, Gb
    Carat was the original media agency, now a leading network within Dentsu. I led digital strategy on the Renault, British Gas and News International accounts.

Oliver Snoddy Skills

Digital Strategy Digital Marketing Social Media Integrated Marketing Digital Media New Business Development Advertising Online Advertising Strategy Strategic Planning Social Media Measurement Strategic Partnerships Brand Architecture B2b Marketing Mobile Advertising Social Intelligence Communications Planning Content Strategy Mobile Marketing Reputation Management New Media Media Planning Social Business Data Mining Customer Experience Management Content Marketing Brand Development Interactive Advertising Business Development Brand Strategy Sna Social Media Monitoring

Oliver Snoddy Education Details

  • University Of Cambridge
    University Of Cambridge
    St John'S College
  • Bishopshalt School
    Bishopshalt School

Frequently Asked Questions about Oliver Snoddy

What company does Oliver Snoddy work for?

Oliver Snoddy works for Roli

What is Oliver Snoddy's role at the current company?

Oliver Snoddy's current role is CMO at ROLI, ex Peloton, Twitter, Deliveroo, Blinkbox..

What is Oliver Snoddy's email address?

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What is Oliver Snoddy's direct phone number?

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What schools did Oliver Snoddy attend?

Oliver Snoddy attended University Of Cambridge, Bishopshalt School.

What skills is Oliver Snoddy known for?

Oliver Snoddy has skills like Digital Strategy, Digital Marketing, Social Media, Integrated Marketing, Digital Media, New Business Development, Advertising, Online Advertising, Strategy, Strategic Planning, Social Media Measurement, Strategic Partnerships.

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