* Marketing Communication for Premier & Wealth Management : building awareness for acquisition program, manage loyalty events and program* Projects : Cross sell and Wealth Tribe, focused to increase product holding and new to investment, Beyond Branch - launched the first and only Financial Fitness Gym

Was part of corporate communication department - leading various projects : branch and corporate identity, corporate and internal events, corporate campaigns

Main responsibilites :1. Forecast and price setting2. In charge for marketing program development for more than 230 restaurants all over Indonesia3. Work with designers, operations, purchasing, inventory, finance, IT and other related departments to ensure correct and flawless implementation4.Track, analyze, report of sales result and propose corrective action to management5. Work with various agencies to develop integrated marketing campaign devleopment ATL and BTL to support business objective

Main responsibilities :1. Develop marketing communication plans both for midstream and downstream to gain customer leads, shift brand perception, and build brand awareness to new market. Manage 3 segments (residential, industrial and commercial, SME) and 4 categories (truss, roofing and walling, prefab house,decking)2. Work with bus dev, product, sales engineer, spec selling team, manufacturing, distributor, customer and many other related parties in implementation.3. Calculate leads, ROI and report to management.4. Led marketing communication execution fo all activities including content and key messages development for each brands.5. Manage day to day and operational including planning and development collaterals, stock inventory system, CRM, and vendor management.Projects :1. Midstream : - GTM program to customers, providing benefit to key customers through marketing fund support that can be utilise for advertising and visibility.2. Downstream :- Launch 50th years anniversary of BlueScope Lysaght campaign in 7 cities with press conferences, customer gatherings, and advertising- Lead coordinator for BlueScope participation in B2B and B2C exhibitions : Indobuildtech 2016 (Jakarta, Surabaya, Bali), Palmex (Medan), Indolivestock, and many more- Launch consumer loyalty program including planning, socialization to key customers, program launch, collateral, point calculation, and report development

1. Responsible for marketing progam development and implementatiin to achieve business goal, during my shor tenure, i was in charged for integrated marketing communication program in school to build brand awareness, responsibilities including consumer activation, sponsorship, product sampling, and trade marketing.2. Initiate go to market launch plan, from defining usp by conduct consumer research and engage creative agencies to develop communication assets.3. Concept, propose, and negotiate advertising support from principal.

Responsible for development of integrated marketing communication (advertising, activation, in store promotion, content advertorial and sponsorship) plan and implementation for brands of food, beauty, household care, and cigarettes category to achieve business objectives.Clients :Unilever Brands :- Rinso- Royco- Bango- Citra Hand and Body Lotion, Citra Face MoisturizerNon Unilever Brands :- Indomie- Sampoerna (Sampoerna Hijau, Panamas, PAS, V and T Mild)

Responsible for plan and implementation marketing communication activities of IBM Lenovo and BII