Olivia Burrows Email & Phone Number

Grand Rapids, MI, US

Ann Arbor, Michigan, United States

• Jubilant is a Human Capital Management (HCM)/Payroll software consulting partner. We provide a vision for your software evaluation/selection and implementation to support our clients today and prepare them for.
• Conducted market research to identify trends, customer needs, and competitor insights, guiding strategic decisions and shaping an effective marketing function.
• Led development, design, and distribution of all marketing materials for a start-up HR tech company.
• Collaborated cross-functionally to define brand direction and ensure consistency across multiple marketing channels for the Jubilant brand.
• Produced campaigns that increased website engagement by 50%, user growth by 25%, and new users by 20%.
• Grew LinkedIn following by 150% in 2 years, expanding brand presence and engagement with potential clients.

Grand Rapids, Michigan, United States

- Manage integrated marketing communications and verify consistency in content and tone across multiple brands.- Develop marketing strategies to improve brand engagement, while building an increased social media presence.- Conducted Hubspot implementation, manage daily sales and marketing functions within the platform.- Leverage industry trends and.

Greater Grand Rapids, Michigan Area

- Created a focused social media strategy resulting in an overall increase in website traffic from social media platforms.- Constructed editorial calendars to manage content and plan specific and timely marketing campaigns based on event launch dates.- Head of implementation and integration for Salesforce (Pardot).- Assisted in leading brainstorming.

Greater Grand Rapids, Michigan Area

• Serve as spokeswoman and representative to University staff, alumnae, and fraternity officers
• Manage a six-figure budget reducing unnecessary costs, and negotiating more cost-efficient alternatives
• Supervise and delegate responsibilities to 12 council officers
• Oversee all chapter operations in an organization with 125+ members

Allendale, MI

• Educated new members on key fraternal history, philanthropies, and core values
• Promoted scholarship, responsibility, and empowerment
• Served as a liaison between, new members, active members, and executive board

Allendale, MI

• Oversaw incoming members of the sorority, planned and implemented new member lessons, weekly meetings, and chapter activities
• Exhibited responsibility, dependability, preparedness, and absolute devotion to the ideals of Alpha Omicron Pi

Pleasant Prarie, WI

- Created and maintained marketing reports to detail commercial market trends and competitor data.- Outlined research findings in detailed documentation to support decision-making by project managers, clients, and other marketing team members.- Collaborated with my team to generate ideas and assist with creating experiential marketing programs and.

Grand Valley State University

• Greet and service customers in a warm and professional manner, record daily purchase transactions, utilize customized software
• Maintain retail inventories and replenish merchandise
• Work 12-15 hours a week, while maintaining the status of a full-time student

Northville, MI

• Managed a team of 20+ employees, utilized infinite management skills
• Formatted scheduling for over 50 employees
• Managed purchasing of concessions and guest amenities
• Completed 28-hour Ellis Lifeguard Certification training
• Adhered to a specific set of guidelines, rules, and safety precautions

Northville, MI

• Established my own small business, providing swim instruction to local families
• Implemented weekly lesson planning for each client as well as weekly documentation of improvement
• Managed 20+ clients, maintained relationships with community and referral sources
• Encouraged client retention by cultivating personal relationships