Maternity Leave cover ends August 2021 Charged with growing FarmIQ's market share by recognising both B2B and B2C opportunities, managing these opportunities from relationship build through to desired outputs. Develop close relationships with Key Accounts that enable FarmIQ to best serve the industry as a whole, from the individual farmer right through to export marketers. Enable FarmIQ users at every level to be able to confidently and competently use the system for their individual business needs.Work collaboratively with colleagues to deliver a customer centric service delivering the best product at end user level. Develop, manage and execute sales strategies.Build FarmIQ brand awareness and mana within the agriculture industry.

Three Fixed Term Contracts in this position resulted in being offered another role within the company. Led multiple company record-breaking lead generation campaigns Increased lead generation at events via activation campaigns (New Zealand Agricultural Show leads up 187% on the year previous)Sponsorship management; planned and executed a number of successful events across the country in conjunction with Dairy Women's Network. Took event attendance average from eight to 39 per event. Built and maintained relationships with key partners resulting in a number of mutually beneficial marketing opportunities and outcomes. Customer retention and churn management; identified areas of weakness, planned and executed a campaign that reached a broad number of objectives.Pitched, planned and executed a number of online activities to build customer engagement, widen support channels and offer new learning/training opportunities for customers.Pitched, organised, interviewed and scripted customer videos. Oversaw all edits, made further edits for social media and other platforms. Ensured the maximum exposure of these videos to the correct audience. Planned, budgeted and built multiple campaigns with a broad set of objectives (brand awareness, lead generation, acquisition to name a few)Brand stewardship – ensuring that FarmIQ has clear and consistent positioning inthe market, and is consistent & authentic in everything it does and saysBrand Awareness; define brand awareness strategy and execute, also looking to brand positioning and making changes where needed. Customer journey – map, develop and refine the customer journey, looking at alltouchpoints such that customers become lifetime advocates for FarmIQ

Presenter and MC for the Proud Country music brand.Presented live from the CMC Music Awards red carpet in 2017 to New Zealand and Australian facebook audiences. Long form interviewing country music artists at CMC Rocks 2017, e.g Kip Moore, Michael Ray and Morgan Evans.

Leading Farmside’s marketing ventures and all communications both internally and externally. Developing a brand identity, pulling communications and marketing strategies together for the company and implementing these. Organising events such as Fieldays 2018 where Farmside outperformed other major telco’s in selling RBI, championing external partnerships such as Farmlands, PGW, Farmsource and Ruralco as well as liasing closely with the Vodafone NZ team to understand the next steps in the Farmside journey. Handled all comms to both customers, partners and the wider market about the Vodafone ownership with very positive feedback from Vodafone NZ CEO, Russel Stanners.

Charged with handling the agri media division within the South Island for Fairfax Media, building out the region which has traditionally been a weaker spot for the division. 2017 Fairfax Specialist Publications Salesperson of the Year Runner Up Engaging agribusinesses with Fairfaxs' agri brands and strategy whilst finding marketing solutions for them. Educating and providing support to the wider Fairfax sales team around the agri stable, the industry and working with agri clients. A part of the Fairfax mentoring programme and a driver in the wider agri strategy.

My role at New Zealand Young Farmers is to coordinate effective communication from the NZYF organisation to internal and external stakeholders. This includes ensuring all NZYF communications has consistent and clear messaging whilst adhering to our brand guidelines. The key responsibilities for this job include but are not limited to: - Internal & External Communications - Compilation of quarterly publication Muster News (48 pages). From the planning stages through to print (includes content creation, editing etc) - Compilation of weekly E-Newsletter, Hotwire - Creation of NZYF media strategies including social, advertising and internal comms. - Management of social media channels across all brands as well as the NZYF website - Brand management - Leading a new website development project - Website management - Provide editorial content for Young Country Magazine (bi-monthly) - Organise all external print material - including marketing collateral, media kits, entry forms & fact sheets - Media releases - Crisis management (when necessary) - Creating and maintaining media relationships - Media buying - Staff management - Financial management - Chairman of the NZYF Risks, Opportunities and Strategy Committee.

Bachelor of Broadcasting Communications degree specialising in Journalism.

After working as an intern in the South Island Reporter role for Country TV, I was offered the role of Associate Producer of News and Current Affairs.My day to day duties within this role include, but are not limited to:- Understanding and allocating appropriate usage of the division budget.- Managing the production, research and writing of The Daily Report and Point of View.- Providing online news content for both website and social media pages- Writing Press Releases for the channel.- Ensuring the News and Current Affairs team remain inclusive with the broader business and with business development.- Back up presenter for The Daily Report and Point of View.- Report, develop and present in-house produced programs.- Manage, assist, research and write other programs or manage production teams where required.

My responsibilities as the South Island Reporter were: - Self-source stories and talent for news packages. - To research, organize, interview, film, script and voice news packages for The Daily Report. - Edit stories where required. - Report to my manager in the Auckland offices.