WHAT I DO : the marketing team and myself are actively participating in reaching sales and aftersales revenues and volume objectives through creating and applying winning marketing stategies.

WHO I WORK WITH : we are in contact on daily basis with heads of sales and aftersales teams of every garages in order to better align ressources : Mercedes-Benz, Mercedes-AMG, smart, Mercedes Vans, Bentley, Bugatti, Volvo, Mazda, Nissan, Hyundai

WHY IT WORKS : passionate by automotive since 1972, we do our utmost to offer our clients the best experience, from purchasing a new or second hand car to servicing it and trading it back.

WHAT MAKES US DIFFERENT : some of the most well-known and oldest automotive brands are trusting us for many years to locally manage their brand and image. Experience and passion are key to succeeds!

CONNECT WITH ME : an automotive project ? a partnership or sponsoring need? Get in touch with me ; www.andre-chevalley.ch, / +41 22 827 71 16

50 employees, 51 rooms and 700 m2 chalet, spa and conference center
Deputy General Manager & Marketing Manager
- Large participation in the decision process of refurbishement and reorganization
- Creation of a new identity with a complete rebranding strategy (budget: 200k chf )
- Operationnal marketing : website, logo, visual identity guidelines, photography,
advertisement, social media
- Definition and implementation of the new IT infrastructure: Fidelio, Micros & In
Room Entertainment solution (budget 300k CHF)
- Team management: recruitement, training, team leading
Result: 16% increase in revenue after the repositionning

Carz.ch: participation in the development of a Gentlemen’s Drivers Club
- Development of a series of prestigious activities and packages for CarZ.ch members
- Organizing promotional events and partnerships
- Creation of communication materials

- Creation and organization of infrastructure and necessary tools for a franchise network
- Operational marketing: update of all communication material: website, brochure, etc.
- Enhancing company branding mainly for the European market
- Logistic coordination for various events, with up to 2’000 participants
- Direct increase in the sales turnover
Result: 5 franchises contracted - Turnover: 1.8M CHF annually

Objective : benefit from a first experience in setting up and managing a restaurant business
Partner & Operations Manager
- 5 employees, 80 seats
- Complete rebranding of the restaurant through a new concept makeover
- Day-to-day operation of the restaurant
- 6 months training in London, UK (Bank Restaurant, London, UK)
Result: Doubling of turnover over the period, 30% increase in revenue per available customer