Kettle is an independent advertising and product design firm, with offices in NYC and SF. We are a team of thinkers, makers, and storytellers who love working together to build ambitious, human-centric experiences. We create digital-first products, content, and campaigns through carefully crafted partnerships with the leading brands of today and tomorrow (Apple, National Geographic, L'Oréal, Netflix, Zocdoc, American Express, New Museum, Ray Ban, Oakley... )

TheyMakeApps was an online directory of mobile application developers for hire. Upon launch in the fall of 2009, the site immediately attracted a strong following. A year later the site received both a Webby Award and a SXSWi Award. TheyMakeApps was also profiled by the Wall Street Journal in the context of the ever-expanding mobile application industry.An estimated 2,500 developers participated, many reporting a significant increase in qualified leads just days after joining the site.

→ Online Strategy focusing on User Experience.→ Clients include:- Kiehl's (new awesome e-commerce site coming out at the end of September 2008)- Bic (first realization being the campaign launch for Bic's new brand, coosh, headsets, along with agence7seven)- Biotherm (e-commerce in US + Canada)- Club Med (2009 will be very interesting)- Redken and L'Oréal Pro (same comment)→ Founded The Trendwatch, a quarterly keynote about Marketing 2.0 with Damon Crepin-Burr. And thetrendwatch.com, Editor-in-Chief and writer.→ Information Architecture addict.

Advice mainly beauty and luxury brands on their web strategy.Design for online and print.Write about marketing and online trends in The Trendwatch and The Trendwatch Daily.

Assistant Art Director