Member of Steering Committee for IHM programs Digital Analytics Specialist / Digital Marketing and Sales Analytics / E-commerce Manager.

Overall responsible for all partners to Jetshop as a company and a platform. Developing and implementing the partner strategy for value ad and solution partners. The partner strategy was central in expanding Jetshop to new markets and driving sales together with partners providing 3:rd party services, erp/pim/crm/loyalty-solutions and strategy/knowledge to retail and brand in the nordic countries. Member of management team.

Responsible for Resurs Bank research and development of new services for retailers both offline and online. Product owner for developing and releasing Resurs Payment Checkout including research, development, marketing and sales. Introducing digitization as a driver to implement an omni channel strategy for the whole bank. Spokesperson for Resurs Bank within the areas of digitization, ecommerce, omni channel and mobile. The role includes being an educator and influencer for digitalization to all departments within the bank. Responsible for marketing activities towards retail and ecommerce companies.

Product owner for Resurs Banks e commerce offering. Responsible for development, packaging and marketing of the payment services for digital sales channels (web, mobile, apps). Established the new services in all Nordic countries (SE, NO, FI, DK). Moved Resurs Bank from being a provider of single channel solutions to a multi channel solutions provider. The role also included responsibility for all marketing activities towards retail and ecommerce companies.

Helping ecommerce companies and retailers with set up and execution of their ecommerce. Focusing on optimization of existing solutions and making sure that all sales channels would work together to deliver a multi-/omnichannel experience for their customers.

Responsible for sale and processing of large, complex e-commerce solutions. Business critical projects that impact entire organizations with high demands on integration with surrounding systems (ERP, WMS, payment solutions and other third parties). Product development, packaging of marketing offers, customer prospecting, key account manager. Working with clients like Jula, Bokia and CDON.

Responsible for all marketing communication. Development of sales material and website, campaigns and implementation. High focus on public relations and marketing alliances with partners. Part of the management team. Also had a role as e-commerce expert in large projects. Established Incordia as the leading provider of e-commerce solutions.

Internet strategy, web project management and digital marketing. Began the collaboration with Incordia that led to employment there. Worked with customers like Ratiopharm, E.ON and Unilever.

Responsible for development, implementation and coordination of marketing activities towards users of the StepStone Nordic sites. Started as Customer Marketing Manager for Sweden and got new assignment due to reorganization in November 2001. Project manager for large customer communications program incl implementing new routines for the CRM-system, contact with advertising and pr agencies, content for web pages – texts, layout and activities, partner co-operation’s, product development, Nordic coordination of campaigns, planning and implementation of e-mail programs, production of printed material.

Responsible for all marketing communication. Started the marketing department from scratch. Company name, graphic profile, trade fair-concept, homepage, DM, corporate movie, PR-strategy, information policy. Responsible for contacts with advertising and pr agency. International coordination.