Ollie Upton work email
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Highly accomplished, dynamic, and ambitious Executive with demonstrated career success in developing and deploying integrated advertising and promotional campaigns that stimulate sales, build customer loyalty, and increase bottom-line profitability. Proven track record of driving customer acquisition and revenue growth through a data-driven, customer-centric approach. Well-versed in managing all aspects of marketing programs, including utilizing a variety of marketing tools, channels, and creative content to drive lead generation, improve customer retention, support sales, and advance brand recognition. Strong knowledge of eMobility, Electric Vehicles, social impact, and climate-related issues with a clear track record of successfully implementing purpose-led sustainable business strategies. Comfortable delivering quality solutions in a fast-paced environment with rapidly changing priorities.CORE COMPETENCIES• Strong analytical skills with the ability to develop effective strategic marketing plans• Knowledge of ESG with an understanding of the environmental/sustainability agenda• Solid business acumen with exceptional skills in leading social impact & business efforts• Well-versed in tender bid writing with sound knowledge of website CMS and SEO• Adept at building and leveraging relationships and managing stakeholders’ expectations• Ability to supervise, monitor, and evaluate KPIs and provide constructive feedback• Skilled in guidance, problem-solving, and conflict resolution for a smooth workflow • Strong written and verbal communication skills with astonishing presentation abilities• Excellent organisation & interpersonal skills with the ability to prioritise & multi-task
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Managing DirectorScale It CoStratford-Upon-Avon, Gb -
Sales Marketing ConsultantSelf-Employed 2018 - Present• Responsible for developing industry leading plans and building long-term brand equity.• Develop a marketing strategy with KPI’s based on pricing, awareness, brand, growth and return on sale.• Create a multi -channel calendar for all marketing activity, including media, (digital and social), product launches, athlete programmes, loyalty programmes, events and retail marketing. • Build marketing plans and budgets for the smooth operation of marketing campaigns.• Prepare social media marketing campaigns and strategize them such that they align with the business objectives.• Instrumental in increasing turnover from £1.5 million to £3.5 million within 3 years and profit by 50%.
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Investor/Head Of Marketing (Consultant)Zoom Ev Aug 2019 - Present• Lead the development of marketing plans working closely with clients, management, creative and content teams, and distribution partners, to create effective and efficient marketing strategies focused on growing audiences for products and services.• Create online and offline campaigns to support business growth, marketing activity, customer conversion and customer retention.• Develop industry leading plans, building long-term brand positioning. Establish brand as a market leading e-mobility provider.• Launch, execute and analyse campaigns throughout SEO, web development content, PPC and email communications.• Spearhead the strategic and tactical execution of marketing campaigns, tracking, results reporting, analysis, and recommendations.• Handle agency management as well as identify short-term and long-term scheduling, budget, and resource needs. -
Marketing DirectorBodypower Uk Ltd Jun 2017 - Present*Global role*Member of leadership team*Attends board meets / leadership meets*Attends project meets / investment meets *Works alongside CEO to Implement agreed strategy*Reports on and collects data from marketing to monitor performance *Predict for future*Has key contacts -
Investor/DirectorMental Energy 2020 - 2022• Launch, establish, and build a leading consumer energy drink demonstrating strong knowledge of FMCG market (over 14 years).• Oversee the product from start to finish - developing formula, working with suppliers, liaising with manufacturers, packaging, website build, distributors and wholesalers• Develop global marketing initiatives and campaigns, creating regionally appropriate content. • Devised effective strategies and sold product globally across over 15 countries.• Strategically expand awareness in the market, both in the fitness market, and through new areas.
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Founder/Marketing DirectorBodypower Expo 2008 - 2017• Launched, established, and built a powerful fitness consumer brand, BodyPower, which began as an exhibition and has since expanded to a global scale over a ten-year period.• Developed global strategic partnerships with leading global brands and athletes, including Gymshark, Grenade, Amazon, USN and Musclefood.• UK expo attracted over 100k visitors during the 3-day event with yearly exhibition turnover of circa £10 million. • Caused a 50% increase in consumer foot-fall, year on year, in the first 4 years.• Launched and established BodyPower exhibition brand in India, China and South Africa• Develop affiliate ambassador programmes in 30 countries culminating in a programme of over 20,000 brand ambassadors. • Acquired leading B2B fitness exhibition, Leisure Industry week in a multimillion-pound acquisition.• Achieved a global strategy to grow database and increase engagement by 33%.• Acquired YOLO food company – a leading meal prep food company.• Gym franchise business launched and expanded throughout India and Asia. We had 5 Master Franchises and over 50 smaller franchises/studios over a four-year period. Profit of more than £5 million added to the company. -
Marketing DirectorCloserstill Media Nov 2008 - Oct 2009Following on from the sale of Pioneer Global Media in 2008, i remained with the company for a further year in the capacity of Marketing Director. The shows that were brought in the companys portfolio we 3 leading, internationally recognised healthcare trade shows. Our consumer show which was not sold from Pioneer Global Media - BodyPower - was put into a new and seperate company of which i am a joint shareholder of. -
Marketing DirectorPioneer Shows Ltd Oct 2006 - Oct 2009• Launched Events and Exhibition business with a range of healthcare b2b and events within portfolio (The Pharmacy Show, The Dentistry Show, London Vet Show).• Established the shows to become the leading events within Europe – EMEA marketing campaigns attracting over 8,000 professionals to each event. • Devised and implemented online/offline strategies and oversaw performance management, budget management, recruitment. • Sold to CloserStill Media for a seven-figure sum in 2008; stayed with the company for one year.
Ollie Upton Skills
Ollie Upton Education Details
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Bilton High School
Frequently Asked Questions about Ollie Upton
What company does Ollie Upton work for?
Ollie Upton works for Scale It Co
What is Ollie Upton's role at the current company?
Ollie Upton's current role is Managing Director.
What is Ollie Upton's email address?
Ollie Upton's email address is o.****@****d.co.uk
What is Ollie Upton's direct phone number?
Ollie Upton's direct phone number is +9122605*****
What schools did Ollie Upton attend?
Ollie Upton attended Bilton High School.
What skills is Ollie Upton known for?
Ollie Upton has skills like Sales, Trade Shows, Event Management, Marketing Communications, Fitness, Social Media Marketing, Sponsorship, Email Marketing, Digital Marketing, Budgets, Time Management.
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