Kyle Olsen
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Kyle Olsen Email & Phone Number

Marketing Analytics Manager at Western Governors University
Location: Salt Lake City, Utah, United States 5 work roles 3 schools
1 work email found @wgu.edu LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email k****@wgu.edu
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Role
Marketing Analytics Manager
Location
Salt Lake City, Utah, United States

Who is Kyle Olsen? Overview

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Quick answer

Kyle Olsen is listed as Marketing Analytics Manager at Western Governors University, based in Salt Lake City, Utah, United States. AeroLeads shows a work email signal at wgu.edu and a matched LinkedIn profile for Kyle Olsen.

Kyle Olsen previously worked as Senior Market Analyst at Western Governors University and Product Yield and Marketing Manager at Orient Overseas Container Line. Kyle Olsen holds Professional Mba Program, Business, Management, Marketing, And Related Support Services from University Of Utah.

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Email format at Western Governors University

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{first}.{last}@wgu.edu
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Profile bio

About Kyle Olsen

As a Marketing Analytics Manager, I am a champion of marketing measurement, bridging the gap between data science and marketing. I specialize in demystifying advanced marketing models, including marketing mix modeling, multi-touch attribution, and geo lift testing, to drive data-driven decision-making. With a passion for translating sophisticated analytics into clear, strategic guidance, I empower businesses to optimize their marketing strategies and maximize ROI.As we transition to a world without third-party cookies, effective modeling that does not rely on cookies is imperative for understanding marketing ROI. I have been at the forefront of this challenge for several years. Recently, we brought our marketing mix model in-house, and I led the initiative, applying a Bayesian approach to build our model. I am very proud of our in-house solution and have gained immense knowledge through each step of this process.

Listed skills include Leadership, English, Customer Service, Powerpoint, and 39 others.

Current workplace

Kyle Olsen's current company

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Western Governors University
Western Governors University
Marketing Analytics Manager
Salt Lake City, UT, US
AeroLeads page
5 roles

Kyle Olsen work experience

A career timeline built from the work history available for this profile.

Senior Market Analyst

Salt Lake City Metropolitan Area

• Analyze and report on various marketing campaigns across the digital space• Collaborate with various stakeholders on strategic planning supporting both marketing and University initiatives with data, insight, and recommendations• Identified segments within audiences to optimize paid search, display and social media campaigns

Dec 2020 - Jul 2022

Product Yield And Marketing Manager

South Jordan

• Use statistical analysis and modeling techniques to increase and optimize service loops, revenue generation, and other business outcomes.• Communicate data science projects across the organization, and measure their impact to the business.• Develop marketing materials and led marketing campaigns.

Jun 2019 - Dec 2020

Business Analyst

South Jordan, Utah

• Developed BI Dashboard• Develop product recommendations based on data analysis• Reviewed performance with stakeholders• Identified leads and business opportunities• Ensure commitment to customers was met• Fostered teamwork & cross-functional collaboration

Jul 2014 - Jul 2019
3 education records

Kyle Olsen education

Professional Mba Program, Business, Management, Marketing, And Related Support Services

Activities and Societies: Current student at University of Utah. Degree focus on marketing.

Bs In Business Management, Emphasis In International Business, International Business, 3.56 Gpa

Activities and Societies: UVU's Men Lacrosse UVU's Chinese Business Competition

Chinese Minor, Chinese Language, 4.0

Activities and Societies: 2014 Outstanding Student

FAQ

Frequently asked questions about Kyle Olsen

Quick answers generated from the profile data available on this page.

What company does Kyle Olsen work for?

Kyle Olsen works for Western Governors University.

What is Kyle Olsen's role at Western Governors University?

Kyle Olsen is listed as Marketing Analytics Manager at Western Governors University.

What is Kyle Olsen's email address?

AeroLeads has found 1 work email signal at @wgu.edu for Kyle Olsen at Western Governors University.

Where is Kyle Olsen based?

Kyle Olsen is based in Salt Lake City, Utah, United States while working with Western Governors University.

What companies has Kyle Olsen worked for?

Kyle Olsen has worked for Western Governors University and Orient Overseas Container Line.

How can I contact Kyle Olsen?

You can use AeroLeads to view verified contact signals for Kyle Olsen at Western Governors University, including work email, phone, and LinkedIn data when available.

What schools did Kyle Olsen attend?

Kyle Olsen holds Professional Mba Program, Business, Management, Marketing, And Related Support Services from University Of Utah.

What skills is Kyle Olsen known for?

Kyle Olsen is listed with skills including Leadership, English, Customer Service, Powerpoint, Microsoft Excel, Teamwork, Public Speaking, and Microsoft Office.

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