• Acted as the client-facing research lead (leading kick-off calls and presenting campaign analysis and PPT decks)• Determined KPIs and implementation strategies for research studies based on client needs• Managed team of research associates on over 30 research projects at a time• Created online surveys to measure digital ad effectiveness for Fortune 500 clients• Ran quantitative analysis reports on digital advertising campaigns• Made recommendations for current and future advertising campaigns on how to best increase KPIs• Trained new and existing employees

• Successfully implemented ad effectiveness research projects from start to finish • Managed more than 15 projects at a time• Scripted and tested online surveys• Generated tracking pixels for projects according to clients’ objectives• Supported clients’ and publishers’ AdOps throughout survey implementation in order to ensure smooth study launch• Ensured that data is accurately and timely collected by effectively and consistently managing the data collection process • Provided recruitment updates to the client• Assisted with the creation of client deliverables, including reports and presentations, using MS PowerPoint and Excel• Wrote instructions for the DP

• Daily monitoring, analyzing and translating English and German language media sources for the largest Russian oil company• Researching English and German language secondary sources for clients, including the largest Russian communications company and the Russian federal government • Preparing reports (PowerPoint presentations and research memoranda)

• Supporting Senior Research Executives at all project phases for international and local clients (including clients in the Hygiene & Beauty and Beverage markets)• Coordinating new Brand Health Tracking for the world’s largest consumer products company • Designing questionnaires for quantitative studies• Coordinating questionnaire scripting and programming • Writing technical specifications for the fieldwork and data-processing teams• Conducting field briefing• Managing the data collection process• Preparing top-lines and final reports (charting and diagrams, data analysis, summary) using MS PowerPoint and Excel• Coordinating with internal divisions during projects (fieldwork, data entry, data processing and other departments)• Participating proactively in large international projects, e.g. pricing study for a global beverage company, brand equity studies for high-end alcohol producer

• Assisting with the realization of quantitative and qualitative market research projects• Managing Projects: developing questionnaires for online surveys and coordinating projects with other departments• Analyzing and interpreting data, preparing reports and presenting results• Regularly supporting tracking studies• Managing a Social Media Monitoring Project• Assisting with the launch of focus groups, telephone interviews, and usability tests

• Quantitative and qualitative analysis of large data sets; Media Analysis• Preparing PowerPoint presentations and reports• Providing Team Assistance with PR campaigns