Omar Ali

Omar Ali Email and Phone Number

Marketing Manager @ Viola Communications
Omar Ali's Location
Dubai, United Arab Emirates, United Arab Emirates
About Omar Ali

Marketing professional with Eight years of experience, Proven creative campaign leadership and team management. Knowledge of handling & managing a full new business with every little detail in it, knowledge of marketing content & social media management. Excellent organizational skills, with expertise handling multiple projects efficiently and on deadline. Strong, interpersonal skills and extensive client-facing experience.

Omar Ali's Current Company Details
Viola Communications

Viola Communications

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Marketing Manager
Omar Ali Work Experience Details
  • Viola Communications
    Marketing Team Lead
    Viola Communications Aug 2024 - Present
    United Arab Emirates
    - Developing marketing strategies and plans. analyze market trends, consumer behavior, and competitor activities to develop comprehensive marketing strategies aligned with the company's objectives.- Overseeing marketing campaigns. supervise the execution of marketing campaigns across various channels, ensuring consistency with the brand image and targeting the intended audience.- Contributing to product development and new product launches. - collaborate with product development teams, provide insights into market demands, and contribute to the successful launch of new products.- Managing budgets and resources, responsible for budget allocation and ensuring effective use of resources to maximize the impact of marketing initiatives.- Influencing pricing strategies and overall brand awareness. contribute to pricing strategies based on market analysis. Additionally, work toward building and maintaining overall brand awareness through effective communication strategies.Contributing to long-term business initiatives and goals. Playing a strategic role in aligning marketing efforts with long-term business initiatives and goals ensures sustained growth and success.
  • Onpassive
    Marketing Manager
    Onpassive Nov 2022 - Aug 2024
    Dubai, United Arab Emirates
    - Responsible for handling mega sponsorships between the Dubai Government andthe company.- Planning and executing all communication and media initiatives across variouschannels, including online and social media.- Contributing to product development, pricing strategies, and the launch of new products,while actively seeking and cultivating new business opportunities.- Creating and overseeing promotional materials to establish and maintain consistent productbranding.- Setting annual budgets for both online and offline media throughout the year.- Conducting competitive analysis to stay informed about market trends andindustry developments.- Monitoring and reporting on the performance of all campaigns, both above-the-line (ATL)and below-the-line (BTL).- Developing content for both organic and paid campaigns, such as monthly social mediacalendars, direct sales campaigns, website content, and outdoor campaigns.- Managing all administrative tasks for the entire team.- Devising brand strategy, including the establishment of style guides, brand vision, andvalue propositions for both short and long-term objectives.
  • Pyramedia Media Consultancy & Production
    Senior Account Manager
    Pyramedia Media Consultancy & Production Jan 2020 - Oct 2022
    Abu Dhabi, United Arab Emirates
    - Planning and executing all communication and media initiatives across various channels, including online and social media.- Contributing to product development, pricing strategies, and the launch of new products, while actively seeking and cultivating new business opportunities.- Creating and overseeing promotional materials to establish and maintain consistent product branding.- Conducting competitive analysis to stay informed about market trends and industry developments.- Monitoring and reporting on the performance of all campaigns, both above-the-line (ATL) andbelow-the-line (BTL).- Developing content for both organic and paid campaigns, such as monthly social media calendars, direct sales campaigns, website content, and outdoor campaigns.- Devising brand strategy, including the establishment of style guides, brand vision, and value propositions for both short and long-term objectives.- Handle budgets, manage campaign costs, and invoice clientsWrite client reports- Make pitches, along with other agency staff, with the aim of securing new business for theagency
  • Asap Advertising Agency
    Account Director
    Asap Advertising Agency Feb 2018 - Jun 2019
    Cairo, Egypt
    - Planning and executing all communication and media initiatives across various channels,including online and social media.- Contributing to product development, pricing strategies, and the launch of new products, whileactively seeking and cultivating new business opportunities.- Creating and overseeing promotional materials to establish and maintain consistent productbranding.- Conducting competitive analysis to stay informed about market trends and industrydevelopments.- Monitoring and reporting on the performance of all campaigns, both above-the-line (ATL) andbelow-the-line (BTL).- Developing content for both organic and paid campaigns, such as monthly social mediacalendars, direct sales campaigns, website content, and outdoor campaigns.- Devising brand strategy, including the establishment of style guides, brand vision, and valuepropositions for both short and long-term objectives.- Handle budgets, manage campaign costs, and invoice clients- Make pitches, along with other agency staff, with the aim of securing new business for the agency.
  • Nile Projects & Trading Co.
    Marketing Manager
    Nile Projects & Trading Co. Jan 2015 - Jan 2018
    Egypt
    - Work on Sell-out and sell in campaigns, Sponsorships, Events, Tactical Campaigns, ProductLaunches and Marketing Tools.- Develop and implement trade marketing strategies that align with overall business objectives.- Analyze market trends and competitor activities to inform strategic decisions.- Collaborate with the sales team to create promotional plans and trade programs.- Provide tools and materials to support the sales process, such as sales kits, point-of-sale displays, and product brochures.- Plan and execute marketing campaigns to drive product visibility and sales.- Monitor the performance of campaigns and adjust strategies as needed.- Manage relationships with distributors, retailers, and other channel partners.- Ensure effective product placement and merchandising in retail outlets.- Develop and manage the marketing budget.- Allocate resources efficiently to maximize return on investment.- Conduct market research to understand consumer behavior and preferences. Gather insights oncompetitor activities and market opportunities.- Plan and oversee promotional activities, including shows, exhibitions, and dealer events. Developpromotional materials and ensure they are distributed effectively.-Coordinate the launch of new products, ensuring they are effectively introduced to the market. Work withthe marketing and sales teams to create launch plans and promotional strategies.- Track and analyze the performance of trade marketing initiatives. Prepare reports on campaigneffectiveness and sales impact.- Work closely with the marketing team to ensure brand consistency and alignment with overall marketingstrategies. Coordinate with supply chain and logistics teams to ensure product availability and timelydelivery.- Build and maintain strong relationships with key customers and partners. Address customer inquiries andresolve issues related to trade marketing activities.
  • Breakthrough
    Senior Account Executive
    Breakthrough Mar 2014 - Feb 2016
    Maadi, Cairo Governorate, Egypt
     Responsible for liaising between the client and other agency staff to coordinate advertising campaigns Marketing planning Responsible for Communitymanagement Responsible for Sponsored ads(advertising and promoting) Responsible for events andonline activations management of the clients Setting posting plans via social media platforms with the client
  • Inhouse World
    Account Executive
    Inhouse World Jan 2012 - Feb 2014
    Egypt
     Meet and liaise with clients to discuss and identify their advertising requirements work with agency colleagues to devise an advertising campaign that meets the client's brief and budget Present (alongside agency colleagues - particularly the account manager) the campaign ideas and budget to the client Work with the account manager to brief media, creative and research staff and assist with the formulation of marketing strategies• Liaise with, and act as the link between, the client and the advertising agency by maintaining regular contact with both•Ensure that communication flows effectively•Handle budgets, manage campaign costs and invoice clients•Write client reports•Make pitches, along with other agency staff, with the aim of securing new business for the agency.

Omar Ali Education Details

Frequently Asked Questions about Omar Ali

What company does Omar Ali work for?

Omar Ali works for Viola Communications

What is Omar Ali's role at the current company?

Omar Ali's current role is Marketing Manager.

What schools did Omar Ali attend?

Omar Ali attended Ain Shams University, Ain Shams University, Arab League For Research & Studies , Cairo , Egypt, Misr International University.

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