Diversity marketing is no longer an option. It’s a must. Brands can no longer afford not to reflect the diverse and rich world we live in. But how can you do this authentically and impact an audience in a relatable way?Cue Creed & Culture.We help leading brands understand how creed and culture impact the decisions people make.Through our creative and data-led campaigns, we deliver results at scale. We’ll ensure you’re getting your message across in an authentic and honest way that resonates deeply with your audience.

Mvslim is one of the world’s most popular digital publications for Gen Z and Millenial Muslims. It has amassed over 500k social media followers and generates millions of website visitors.

With over a decade of insights and learnings, we’ve learned a thing or two about the global Muslim market. Such valuable knowledge has led to a diverse and global client list and an appetite for executing strategic and award-winning campaigns.We serve a wide range of clients from the UN, to Primark, Anchor Butter, Rubicon, Co-Op, The Southbank Centre, Tesco and more.We thrive on developing plans to enter new, untapped markets. We combine data, strategic insights, tech and creativity to deliver meaningful campaigns between brands and the right people.We empower brands to transform ordinary customer experiences into memorable, human ones. Through a connected suite of services, from Influencer Marketing to Social Media Strategy and Content Creation, our human-powered, data-led campaigns deliver depth, breadth and scale.As storytelling experts, we bring the message, meaning and magic out of your brand. We’re an ambitious bunch with a drive to bring greater harmony between different cultures. Delivering purpose and results is at the heart of why we exist.

Social media strategy Copywriting services Influencer marketing campaigns

Freelance journalist covering politics, religious affairs, sports and music for The Times, Guardian, Independent and New Statesman