Key Responsibilities: - Understand the business of clients using Internet research, field research, market visits, review of client’s material, and one-to-one meetings with client’s staff.- Stay updated on industry trends via regular competitive analysis.- Optimize client brand's marketing mix and propose innovative strategies.- Develop tailored marketing plans for business growth.- Execute qualitative and quantitative research, including interviews and digital studies.- Create financial business cases for new products and initiatives.- Act as the focal point of communication with clients.- Expand Toolbox client base through prospect engagement.

Key Responsibilities:- Developed and executed sport department's commercial policy and business plan, driving profitability within the catchment area.- Managed departmental operations, overseeing stock, inventory, and product range while delivering exceptional customer service.- Accountable for the sport department's (P&L) statement and financial performance.Cross-Functional Contributions:- Commercial Policy & Forecasting Referent: Strategically identified target segments, optimized product offerings, and formulated effective sales strategies. - Store Business Partner & Analyst: Analyzed sales data, devised action plans, managed P&L, and utilized forecasting for goal achievement.- Store Duty Manager: Led and managed the team, ensuring seamless store operations and enhanced efficiency.