| Spearheaded brand development initiatives for a diverse portfolio, including two real estate firms, three F&B establishments, and a beauty salon in Dubai, encompassing both existing companies and new acquisitions.| Devised and implemented marketing strategies that drove over $20M in new business revenue mainly from real estate development projects in Jumeirah Village Circle and Jumeirah Park| Successfully launched two new restaurants in Dubai by formulating comprehensive marketing strategies, encompassing inbound/outbound brand awareness and lead generation campaigns.| Crafted, executed, and fine-tuned digital marketing campaigns on Google AdWords, resulting in a 20% boost in ROI for restaurant groups and a 35% increase in sales volume within a year.| Oversaw the complete website redesign for existing brands and established a robust digital presence for newly-formed brands, leveraging insights from customer segmentation and competitive analysis, leading to a 200% average increase in website leads for each brand.| Conceptualized and supervised the development of a tailored mobile application for smart systems in apartment units, catering specifically to the real estate companies' needs.

| Translate clients business goals/ challenges into technology roadmaps and architecture designs.| Conduct research, comprehend analyst reports, keep abreast of technology trends and identify applicability to clients’ business/ technology ecosystem| Define enterprise blueprints that leverage emerging architecture patterns and industry/ functional solutions

| Established a thriving health and sports equipment e-commerce startup, focusing on providing premium sports equipment to customers during lockdowns.| Recognized opportunities and forged strategic global partnerships with multiple Asian factories.| Seamlessly coordinated shipments from Asian manufacturing partners to the company's warehouse in the UAE.| Cultivated and sustained professional relationships with potential clients and partners, fostering long-term business connections.| Addressed customer inquiries regarding product specifications, pricing, and shipping details, ensuring customer satisfaction.| Analyzed key performance indicators on sales platforms such as Salesforce, devising action plans for continuous improvement.| Developed a comprehensive social media presence for the brand, converting online traffic into sales, and generating over $350,000 in revenue.

| Assessed issues of a decrease in gym enrollment; thereby created and executed campaigns thatincreased gym enrollment by 10% monthly.| Implemented 2 new software for group exercises and personal training selling, booking, conducting systemreducing error factors by 80%| Within 4 months revenue increased over $150,000 monthly.| Developed gamification and rewarding system which increased the retention rate by 12%.| Managed recruitment, supervised and coordinated the activities of workers engaged in the planning, sellingand instructing of fitness plans for clients of health club.| Marketed and promoted the gym center to increase the number of members and usage.| Managed recruitment, training, and monitoring of staff.| Managed trainer schedules and meetings, facilitated sales and client inquiries| Prepare budgets for the sales and personal trainers| Negotiating payment plans to increase club growth and customer retention.| Developed and facilitated group fitness training classes and personal training.| Handled and responded to complaints and incidents within the area of responsibility.

| Developed a full pre-opening marketing plan for the brand.| Responsible for all facets and activities of the company website, social media campaigns, internal and external communications, events, sponsorship, media relations, and general marketing.| Performed ongoing customer/market research and demographic profiling for the UAE region and Abu Dhabi in specific to identify and capitalize on unmet market needs ahead of the curve.| Led the market launch of the full fitness club products and services. Identified opportunities, researched new product possibilities, collaborated with fitness team and created campaigns generating pre opening leads.| Assisted with sales presentations, writing proposals and contracts, designing sales and marketing collateral, and user documentation for print and online sales teams.| Managed email sends and newsletters increasing brand awareness and client email database.

| Developed short and long-term business plan from the start-up stages, crafting digital marketing strategy, brand awareness, addressing product and service strategies and profit estimates.| Strategically involved in the initial budgeting process of $10+ million with a 15% decrease in expenses.| Developed strategies for implementation to increase customer engagement and loyalty for seven different offerings through human motivation focused design.| Work directly with CEO to develop marketing plans and initiatives to increase brand awareness and development of services| Optimized the selection of fitness brands by generating detailed researches | Sourcing deals locally and internationally with 5+ major fitness brands.| Created wireframes, mockups, and prototypes for upcoming related application using Photoshop, AdobeXD and Lucidchart.

| Conducted detailed market and business analysis that led to fully understand the local and international fitness and wellness industry.| Evaluated competitors in terms of market share, product offering, recognizable strategies, and advertising efforts to determine strategies that would strengthen the company's presence.| Developed a systematic approach to understand worldwide trends in the commercial, corporate, clinical, and community health fitness industry.| Built strategic partnerships with well known fitness and consulting brand through attending numerous exhibitions and showrooms (IHRSA, FIBO, GITEX, The Leisure Show, Gulf Food Exhibition).| Oversaw the architecture design, furniture and equipment layouts, along side the full AV and networking solutions.