Latitude is a full-service public relations and marketing consultancy pushing the boundaries of typical corporate communications and relationship management.Every programme we develop is customised to achieve specific business and marketing goals. We identify your specific need, develop the right message and get that message out to all of your stakeholders - most notably the press and other media, but also customers, employees, business partners, shareholders, and other relevant stakeholders.With agency support in Europe, the UK, and the Middle East, our mission is to ensure we deliver the best possible results and quality for our clients. We don't think in terms of 'us vs. them' - rather, when we take on a client, we consider ourselves as much invested in your business and its success as you yourselves.Our services include: - PR strategy and counsel- Brand building- Positioning and messaging development- Thought leadership- Media outreach- Internal/external communications- Digital consultancy and online reputation management- Crises management and communications

social4sales is for social media experts who build sales using social media campaign. social4sales is a community of consultants used by companies that need to ...leverage the best experience in building sales. Our IDEAL methodology allows clients to audit and optimise each step in the sales process. Unlike most design and advertising agencies our communications-based approach is based on real interaction and targetted marketting. Our focus is on both the end-buyer and third-parties that influence buying, something that matters to both B2B and B2C companies. At the heart of social4sales is a community of experts with one focus: we help business to sales with social media. The community works because it is also a business: we use our experience to help companies to build relationships with corporate and individual customers. Businesses and their agencies use us to audit, diagnose, plan and execute their social media plans.

• Managing business-to-business public relations campaigns for a diverse range of marketing communications, digital and design agencies, as well as mobile and online technology companies. In addition, help manage several consumer clients • Compiling and organising media lists, forward features, editorial calendars, identifying regular profiling opportunities for clients within relevant trade press, national and regional media• Pitching client work and opinions to relevant media for comment opportunities in trade press, as well as national and regional media – secured coverage for clients in top tier publications including Forbes and Business Week• Submitting client entries for relevant awards, drafting backgrounds and write-ups • Preparing press releases and distributing to relevant media• Organising regular media briefings for clients, updating client media contacts, ensuring that clients adequately briefed ahead of any meetings• Researching relevant sector news for clients, preparing weekly news brief for clients• Preparing monthly coverage reports, outlining kind of coverage, publication in which appeared, as well as frequency of coverage• Attending relevant conferences and forums with and on behalf of clients• Developed time tracking spreadsheet to help agency track time and costs per client executive and for each client• Helping set up new accounts, pitching for new business

• Business development, winning fresh public and private sector accounts, including private and public sector clients• Conducting investor/stakeholder relations, providing consultancy role and identifying opportunities for synergy with media and communications clients• Creating innovative, fresh approaches to public relations for diverse portfolio of clients, including mobile entertainment and content distribution, small businesses and start-ups and cinema distribution companies• Arranging press conferences, publicity events, including red carpet premieres for King Kong and Mission Impossible: 3• Conducting press and media relations, developing storylines and concepts for broadcast media• Developing strategic media partnerships for select clients, creating innovative content for broadcast• Tracking media coverage; providing crises communications, creating marketing opportunities, fund-raising for public sector clients• Providing B2B and internal communications, developing internal messaging and communications strategies

• Stakeholder relations, providing consultancy and identifying opportunities for synergy • Tracking media coverage; providing crises communications, creating marketing and fund-raising opportunities • Providing internal communications, developing internal messaging and communications strategies• Devising, implementing public relations campaign and messaging strategies aimed at changing international perceptions of Pakistan• Arranging press conferences, junkets and other publicity events• Conducting media and press relations; developing channels of communication with key stakeholders and influencers

• Reporting and writing daily news stories and features on venture capital and private equity in Europe, India and Asia• Covering mid and small cap technology companies; profiling new technology start-ups, examining aspects of venture funding• Regularly reporting on breaking technology news from a fresh perspective; developing compelling story ideas for magazine and website

• Managing full-time staff, part-time contributors/writers/reporters, and daily editing team• Editing news reports and features; selecting and editing features/letters to the editor; overlooking layout, writing features and news

• Trading foreign currency and fixed income instruments; managing portfolio of corporate treasury clients; marketing treasury products; producing Treasury Weekly Newsletter and Monthly Corporate Desk Report and Annual Treasury Review

ING Barings Securities; Intern on Russia, Eastern Europe and Middle East Equity Sales Desk