Who is Omar López? Overview
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Omar López is listed as Head of Social Strategy Mexico at Monks at Monks, based in Mexico City, Mexico. AeroLeads shows a matched LinkedIn profile for Omar López.
Omar López previously worked as Head of Social Strategy at Monks and Social Strategy Director at Monks. Omar López holds Licenciatura, Comunicación from Uaeh.
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About Omar López
I currently lead a dynamic team of over 35 professionals, including social strategists, content managers, and community managers. We focus on implementing the always-on strategy for our clients across the region, enhancing their digital presence and engagement. Our key clients include Warner, Heineken, KFC, Toyota, and Mercado Libre.As a creative and strategic professional specialized in crafting data-driven advertising social campaigns, I have brought strategy and creativity to a variety of brands over the past decade, including Netflix, HBO Max, Stella Artois, Johnnie Walker, Buchanan's, Zacapa, Tanqueray, DanUp, Volaris, Banco Azteca, Levi’s, and many more.My expertise lies in the unique blend of data analysis, creative strategy and cultural knowledge. I leverage a deep understanding of audience behaviors to design campaigns that resonate emotionally and culturally with the target market.
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Omar López work experience
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Social Strategy Director
As Head of Social Strategy at Monks, I led the social strategy for Netflix's original titles in the region, leveraging my strong connection with data and the creative department to deliver impactful campaigns. My role involves conducting comprehensive audience analysis to understand their preferences and behaviors, enabling data-driven content promotion. I work closely with the creative team to ensure culturally relevant messaging that resonates with our target audience. In addition, I strategically plan campaign phases, set objectives, establish touchpoints, and effectively position titles to maximize reach and engagement, all while maintaining a keen focus on cultural nuances and trends
Group Engagement Director
During my tenure at Virtue Worldwide (The creative agency by VICE) I was responsible for overseeing the strategy and operations of social media accounts for prominent brands such as HBO Max, Johnnie Walker, Buchanan's, Zacapa, Tanqueray, Stella Artois, and DanUp. My role involved coordinating a talented team of content and community managers, ensuring a cohesive and effective approach to social media management. Additionally, I was responsible for generating insightful reports to track progress and drive data-informed decisions.
Head Of Social Media
During my time at Viva!, I took charge of managing the social media team for Levi's and Ferrero Rocher in Mexico. My role involved crafting influencer-based strategies to drive brand awareness, engagement, and growth. By collaborating with key industry influencers, we successfully elevated the brands' online presence and reached new audiences.
Data Analyst
Seguimiento de proyectos digitales para BMW y Banamex. Administración de Newsdesk, herramienta de listening, monitoreo e inteligencia digital de Publicis.
Head Of Social Media Volaris
Social Media Manager regional para Volaris, desarrollando e implementando creatividad y estrategia para México, Guatemala y Costa Rica.Optimización y Estilo de comunicación de la marca. Implementación de estrategias de contenido y desarrollo de conversación.Creatividad aplicada al reactvertising. Influencers aplicados a acciones tácticas de la marca.Relación directa con cliente.Performance de Social Media para objetivos de negocio.Manejo de equipos y costumer service.
Digital Project Manager
Gestor de proyectos digitales, estrategias, páginas web, social media.
Digital Content Manager
Community Manager, Social Media Influencer, Influence manager, Social Media Strategies.Manager of Brandy Torres and Flor de Caña México. Influencers strategies for:CointreauMary KayWinston
Omar López education
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Uaeh
Frequently asked questions about Omar López
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What company does Omar López work for?
Omar López works for Monks.
What is Omar López's role at Monks?
Omar López is listed as Head of Social Strategy Mexico at Monks at Monks.
Where is Omar López based?
Omar López is based in Mexico City, Mexico while working with Monks.
What companies has Omar López worked for?
Omar López has worked for Monks, Virtue Worldwide, La Agencia Viva!, Agenciai, and Publicis Groupe.
How can I contact Omar López?
You can use AeroLeads to view verified contact signals for Omar López at Monks, including work email, phone, and LinkedIn data when available.
What schools did Omar López attend?
Omar López holds Licenciatura, Comunicación from Uaeh.
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