Omar López
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Omar López Email & Phone Number

Head of Social Strategy Mexico at Monks at Monks
Location: Mexico City, Mexico 9 work roles 1 school
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Current company
Role
Head of Social Strategy Mexico at Monks
Location
Mexico City, Mexico

Who is Omar López? Overview

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Omar López is listed as Head of Social Strategy Mexico at Monks at Monks, based in Mexico City, Mexico. AeroLeads shows a matched LinkedIn profile for Omar López.

Omar López previously worked as Head of Social Strategy at Monks and Social Strategy Director at Monks. Omar López holds Licenciatura, Comunicación from Uaeh.

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Monks

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Profile bio

About Omar López

I currently lead a dynamic team of over 35 professionals, including social strategists, content managers, and community managers. We focus on implementing the always-on strategy for our clients across the region, enhancing their digital presence and engagement. Our key clients include Warner, Heineken, KFC, Toyota, and Mercado Libre.As a creative and strategic professional specialized in crafting data-driven advertising social campaigns, I have brought strategy and creativity to a variety of brands over the past decade, including Netflix, HBO Max, Stella Artois, Johnnie Walker, Buchanan's, Zacapa, Tanqueray, DanUp, Volaris, Banco Azteca, Levi’s, and many more.My expertise lies in the unique blend of data analysis, creative strategy and cultural knowledge. I leverage a deep understanding of audience behaviors to design campaigns that resonate emotionally and culturally with the target market.

Current workplace

Omar López's current company

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Monks
Monks
Head of Social Strategy Mexico at Monks
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9 roles

Omar López work experience

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Head Of Social Strategy

Current

London, England, Gb

Jan 2024 - Present

Social Strategy Director

London, England, Gb

As Head of Social Strategy at Monks, I led the social strategy for Netflix's original titles in the region, leveraging my strong connection with data and the creative department to deliver impactful campaigns. My role involves conducting comprehensive audience analysis to understand their preferences and behaviors, enabling data-driven content promotion. I work closely with the creative team to ensure culturally relevant messaging that resonates with our target audience. In addition, I strategically plan campaign phases, set objectives, establish touchpoints, and effectively position titles to maximize reach and engagement, all while maintaining a keen focus on cultural nuances and trends

Jun 2021 - Feb 2024

Group Engagement Director

Brooklyn, Ny, Us

During my tenure at Virtue Worldwide (The creative agency by VICE) I was responsible for overseeing the strategy and operations of social media accounts for prominent brands such as HBO Max, Johnnie Walker, Buchanan's, Zacapa, Tanqueray, Stella Artois, and DanUp. My role involved coordinating a talented team of content and community managers, ensuring a cohesive and effective approach to social media management. Additionally, I was responsible for generating insightful reports to track progress and drive data-informed decisions.

Aug 2018 - Jun 2021

Head Of Social Media

Mexico City, Federal District, Mx

During my time at Viva!, I took charge of managing the social media team for Levi's and Ferrero Rocher in Mexico. My role involved crafting influencer-based strategies to drive brand awareness, engagement, and growth. By collaborating with key industry influencers, we successfully elevated the brands' online presence and reached new audiences.

Sep 2017 - Aug 2018

Director De Social Media

México, Ciudad De México, Mx

Director de social media para Banco Azteca.

Mar 2017 - Sep 2017

Data Analyst

Paris, Ile De France, Fr

Seguimiento de proyectos digitales para BMW y Banamex. Administración de Newsdesk, herramienta de listening, monitoreo e inteligencia digital de Publicis.

Aug 2016 - Mar 2017

Head Of Social Media Volaris

Miguel Hidalgo, México, D.F., Mx

Social Media Manager regional para Volaris, desarrollando e implementando creatividad y estrategia para México, Guatemala y Costa Rica.Optimización y Estilo de comunicación de la marca. Implementación de estrategias de contenido y desarrollo de conversación.Creatividad aplicada al reactvertising. Influencers aplicados a acciones tácticas de la marca.Relación directa con cliente.Performance de Social Media para objetivos de negocio.Manejo de equipos y costumer service.

Aug 2014 - Aug 2016

Digital Project Manager

Del. Cuahutemoc , Df, Mx

Gestor de proyectos digitales, estrategias, páginas web, social media.

Nov 2013 - Aug 2014

Digital Content Manager

Del. Cuahutemoc , Df, Mx

Community Manager, Social Media Influencer, Influence manager, Social Media Strategies.Manager of Brandy Torres and Flor de Caña México. Influencers strategies for:CointreauMary KayWinston

May 2012 - Nov 2013
1 education record

Omar López education

  • Uaeh
    Uaeh
    Comunicación
FAQ

Frequently asked questions about Omar López

Quick answers generated from the profile data available on this page.

What company does Omar López work for?

Omar López works for Monks.

What is Omar López's role at Monks?

Omar López is listed as Head of Social Strategy Mexico at Monks at Monks.

Where is Omar López based?

Omar López is based in Mexico City, Mexico while working with Monks.

What companies has Omar López worked for?

Omar López has worked for Monks, Virtue Worldwide, La Agencia Viva!, Agenciai, and Publicis Groupe.

How can I contact Omar López?

You can use AeroLeads to view verified contact signals for Omar López at Monks, including work email, phone, and LinkedIn data when available.

What schools did Omar López attend?

Omar López holds Licenciatura, Comunicación from Uaeh.

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