Independent Consultant
CurrentClient: Boutique Jewelry Designer- Identified problems in website production workflow and code structure; reduced overall site weight by 80% and average PageSpeed by two seconds- Coded a Javascript modal pop-up plug-in for SquarespaceClient: Consumer Hardware Startup- Defined requirements for marketing strategy including Facebook Ads, A/B testing, retargeting, and keyword optimization to growing organic traffic and dramatically reducing cost-per-leadClient: Independent Performing Actor- Designed and developed custom Wordpress website promoting client- Increased client's bookings 400% over six monthsClient: Mid-sized Bespoke Menswear Label- Supervised development of CMS for their 1,000-plus fabrics inventory- Enhanced product ordering experience by introducing solutions like mobile POS, online client accounts, and dynamic email campaigns utilizing client affinity to drive repeat businessClient: New York City-based Not-for-Profit for the Blind- Revamped website following W3C standards to allow for screenreader accessibility