Execute planning and buying by being responsible for creating and executing media plans that meet the client's goals and budget. work on local campaign management platforms, such as Prisma, DV360, CM360 to set up and manage campaigns across different media channels and receive approved insertion orders, creative instructions, and proof of performance from the publishers, as well as upload them to the system.Co-ordinate with publishers to secure the best inventory, rates, and placements for your client.Configure and push the campaign placements to the ad server, such as DCM, where the ads are served and are responsible for conducting comprehensive quality assurance checks and reporting to monitor campaign performance.leverage various tools and metrics to ensure that the ads are delivered correctly, efficiently, and effectively, checking for any issues or errors in the ad delivery, such as broken links, incorrect tags, or missing creatives.Monitor the brand safety and viewability of the ads, to ensure that they are not displayed in inappropriate or low-quality environments.

A role in escalation support within the banking industry involves providing specialized assistance in handling complex or high-priority customer issues that have been escalated from frontline staff or lower-level support teams.Responsibilities typically include investigating the root causes of escalations, liaising with various departments to resolve issues promptly, ensuring compliance with regulations and internal policies, and communicating effectively with both customers and internal stakeholders to provide timely updates and resolutions. This role requires strong problem-solving skills, attention to detail, excellent communication abilities, and a deep understanding of banking products, processes, and regulations.

Research Skills: Proficient in gathering and analyzing market data to identify trends, opportunities, and potential leads.Industry Knowledge: Stay informed about the industry to better understand market dynamics and target audience needs.Data Analysis: Interpret and draw insights from data to inform lead generation strategies.Communication Skills: Articulate findings effectively and create compelling messages to engage potential leads.Attention to Detail: Ensure accuracy in data collection and maintain precise records for lead information.Networking: Develop and leverage professional networks to identify and connect with potential leads.Digital Marketing Knowledge: Understand online marketing channels to effectively reach and engage target audiences.Lead Qualification: Develop criteria to qualify and prioritize leads based on relevance and potential for conversion.Technology Proficiency: Use tools and software for data analysis, CRM systems, and marketing automation to streamline lead generation processes.Strategic Thinking: Plan and implement lead generation strategies aligned with overall business objectives.

Technical Proficiency: Understand the dialer system’s features and functionalities. Data Analysis: Analyze call data to identify trends, optimize performance, and make data-driven decisions.Communication Skills: Clear communication is crucial for coordinating with team members and addressing issues.Problem Solving: Quickly troubleshoot and resolve technical issues or challenges that may arise during dialer operations.Compliance Knowledge: Stay informed about relevant regulations (e.g., Do Not Call) to ensure adherence and avoid legal issues.Training and Development: Train team members on effective dialer usage and provide ongoing support for skill improvement.Time Management: Efficiently schedule and manage dialer campaigns to maximize productivity.Adaptability: Be flexible to adapt to changes in campaign priorities, goals, or dialer system updates.Performance Metrics: Monitor and understand key performance metrics to optimize dialer campaigns and achieve desired outcomes.Team Collaboration: Work collaboratively with other departments, like sales or customer service, to align dialer strategies with overall business objectives.