• Account manager for 17 digital and social media client accounts. Oversee preparation ofannual scopes of work, SMART goals, and strategic plan for each client to determinedigital marketing strategies and budgets to achieve client’s business and marketinggoals• Project manage four team members to ensure each client’s scope of work iscompleted in a manner consistent with approved objectives, costs, and schedules• Maintained an annual client retention rate of 96 percent for the last two years throughbetter goal alignment, social platform education, collaboration, and proven ROI• Advise on, develop, and implement new, or adjust existing, team and company-wideworkflows to increase efficiencies and effectiveness in account growth• Provide strategic advice to clients to optimize budgets and understand the benefits andimplications of complex marketing and communications strategies• Coordinate with other client agencies regarding brand alignment and client goals• Lead and assist in preparing communications such as weekly email updates, and monthly,quarterly, and annual reports and make suggestions for change based on analysis foreach client• Research macrotrends and regulations in each client’s respective industry, as well as thedigital media industry, to determine the impact on client goals and objectives and makestrategy suggestions and shifts as needed• Developed and lead two internal committees to promote Chatterkick’s DEI and CorporateSocial Responsibility initiatives. Created committee mission statements, objectives, andannual goals, and recruited coworkers to join

• Develop and manage a comprehensive communications strategy for the university while overseeing a team of two full-time employees and multiple work-study students • Oversee all advertising, media planning, and public relations efforts including the launch of Finlandia’s Rise Together Scholarship in January 2020 that provides free-full tuition• Effectively track and measure the impact of marketing efforts through monitoring and reporting of data, and adjust efforts accordingly• Primary project manager of the website. Responsible for usability, design, content development and management, search engine optimization, accessibility, monitoring latest trends, benchmarking within higher education, and maintaining website metrics and statistics• Responsible for all internal communications including employee and student newsletters• Assist other departments with marketing efforts and needs, including Admissions with its customer relationships management messaging

• Functioned as the university’s Alumni Director and was responsible for all alumni functions, database maintenance, annual Alumni Engagement survey, and creating and managing events such as Homecoming, the Taste of Success Alumni Speaker Series, and Adulting 101 Workshops• Responsible for the creation and promotion of Finlandia’s annual Giving Tuesday advancement campaign, which raised over $65,500 by more than 100 donors, and Finlandia’s first annual Giving Day which raised $9,750 in 28 hours.• Developed the Alumni Mentor and Alumni Advocates Programs – connecting alumni with prospective students - and managed alumni volunteers• Created the monthly Finlandia Alumni Podcast, Leading the Pride, and Alumni & Friends e- newsletter, growing the e-newsletter list organically by 72 percent in nine months with an average open rate of 38 percent• Created and maintained the Finlandia Alumni Directory Map, a Google Map that has over 11,300 views and over 250 alumni who voluntarily added themselves in six months• Assisted director of Jutila Center in leasing, building management, and overseeing tenant requests• Maintained the Jutila Center and Finnish American Heritage Center room reservation calendar and coordinate all event scheduling and facility rentals

• Worked with Marketing Director to update web pages and optimize them for new and incoming students• Collaborated with other departments to ensure messaging and branding was consistent and that their marketing needs were met• Created video and radio advertisements to enhance the university’s brand• Wrote press releases and worked with local media to share relevant stories

The CCPE Grant is a 5 year federal grant project that was awarded to Centerstone of Indiana to avoid a potential HIV outbreak in Monroe County. The target audience is 13-24 year-olds in Monroe County. - Developed and ran all social media campaigns, increasing our reach by 500% within my first two months without spending any money on paid advertising- Worked with manager to create efficient HIV testing events, increasing our capacity from 40 people tested in one week to 150 people tested in three days- Helped manage and train two student interns each semester in how to implement the CTR evidence based practice- Developed all marketing and outreach campaigns and promotional materials needed, including CCPE's logo, on an extremely tight budget- Trained in and implemented three evidence-based practices to teach youth and young adults strong communication skills (Say It Straight), how to enact environmental change (Lead & Seed), and provide free HIV rapid tests following the CTR protocol laid out by the CDC- Networked and collaborated with community stakeholders and organizations in Monroe County to optimize our efforts. Partnerships I've helped establish that allow us to reach our annual goals include Indiana University School of Education, Indiana University Neal Marshall Black Cultural Center, Monroe County Community Foundation, Monroe County Youth Services Bureau, Bloomington After School Network, The Project School and the Girl Scouts of South Central Indiana

- Filmed and edited videos to highlight how the Provost's Bicentennial Strategic Plan is being implemented across the Bloomington campus- Created approximately 40, 1-5 minute long, videos, including 3 of the 5 most watched videos on the IU Bloomington YouTube page to date. - Occasionally wrote stories to accompany videos

- Created a marketing video with Camron Humphreys that is the focal point of the Humphreys' Outdoor Power website- Wrote blog posts- Performed secretarial duties

- Developed creative content for the promotion of the inaugural City of London Mile held on June 22, 2014- Assisted with the marketing strategy for the event

- Assist the copy editor in editing roles- Delegate beat writers and assignments - Produce game stories, opinion pieces, and feature stories on IU varsity sports teams

- Redesigned several webpages for athlete representatives and committees within the corporation (see link below)- Created educational materials for athlete representatives, including a quarterly newsletter - Assisted elite athletes with VISA applications- Wrote one article on an elite athlete (see link below)

-Report for various sports -Work tech crew

- Job shadowed the technical director for FOX NFL Sundays for one day- Performed secretarial duties

Performed administrative duties

- Sports anchor for the weekly program, "The Source"- Created bi-weekly packages that I shot, edited, and wrote solo- Performed tech duties such as operating cameras and audio boards- Helped to link the Greencastle Community with DePauw University