Acts as a liaison between management and sales staff .Provide advice to companies to enhance the performance ,create value, improve growth, and maximise business efficiency and profitability.

• Responsible for managing the medical representatives team all over UAE in both private and institutions sectors Development a business plan covering sales, revenue, and expense controls, meeting agreed targets, and promoting the organization's presence throughout UAE• Personally observe the performance of medical representatives in the field on a regular basis and they follow the company compliance.Responsible for the customer relationship management Responsible for assuring good team communication • Make sure that each representatives has good product knowledge by providing high standards of ongoing training for the medical representatives so that they possess sufficient medical and technical knowledge to present information on the company’s products in an accurate and balanced manner.The point of communication between theDayarn and their partner from the principal companies

• Implementing the marketing plan and the company policy• Serve as liaison between the company and Ministry of health on sharjah• Visiting the physcian , collecting feed backs, making presentations in group meetings

• Worked on cardiovascular product (capoten, capozide, lipostat)• Area of responsibility was first Cairo center then Heliopolis& Nasr city. • launch of new product bufferin ,coumadin