This startup revolved around solving the problem of food for students who were living on rent,and by providing them excellent food at sustainable ratesI was responsible for the conceptualisation and operationalization of the company.In this role, I managed daily operations, developing marketing plan for a product and vendor and customer relationship management. I also learned to manage finances for a start-up.-Made sure the time for delivery was reduced and handled the whole logistics… Show more This startup revolved around solving the problem of food for students who were living on rent,and by providing them excellent food at sustainable ratesI was responsible for the conceptualisation and operationalization of the company.In this role, I managed daily operations, developing marketing plan for a product and vendor and customer relationship management. I also learned to manage finances for a start-up.-Made sure the time for delivery was reduced and handled the whole logistics and optimized the costs-Was handling a team of 20 which included delivery associates as well-Increased the sales from 90,000 to 7,10,000 by using various marketing and sales strategies like1-Created a innovative model of marketing by placing standees at xerox shops, kirana stores and eateries where footfall was very high2-Created a network marketing by giving students a fixed margin behind each meal they bring3-Created strategies such as meal for 2, 3 and 4 due to which delivery and washing costs came down and sales increased4-Conducted marketing activities by giving meals at affordable prices so volumes could flow in by placing a stall inside the college5-Tied up with hostel owners who just had a hostel service and not a mess service Show less